Scoota

Scoota, a privately owned company headquartered in the UK, operates in technology, information, and internet services. Founded in 2015, the company employs approximately 30 individuals. Scoota functions as an omni-channel programmatic platform, featuring a patent-pending delivery technology that facilitates the distribution of creative formats without requiring a pre-tested marketplace. This technology integrates with existing Demand-Side Platforms (DSPs), providing buyers with control over creative delivery and offering domain-specific creative analysis through reporting dashboards. The platform's creative management tool automates the construction of template-free creative via drag & drop from Photoshop, allowing dynamic creative to be applied across Desktop, Mobile, Digital Out-of-Home (DOOH), and Connected TV (CTV). For DOOH, the platform enables programmatic campaigns to be conceived, built, and deployed within a single day. Scoota allows partners to integrate with its systems or use its platform, which is available as a self-serve solution or a fully managed service.