The Merchantwise Group

The Merchantwise Group, a privately owned company based in Australia, was founded in 1999 and employs approximately 50 individuals, operating as an advertising, marketing, and media agency. The company functions as a brand management and media agency that integrates licensing, digital marketing, and creative services. The group operates through several specialized subsidiaries: Merchantwise and Asembl, which manage brand licensing and consumer products for the entertainment and FMCG sectors; RQMedia, a digital and email marketing agency; The Social CliQ and The Content CliQ, which handle social media and influencer-led content; and Three Scoops, a creative and partnerships agency. Together, these entities provide a centralized infrastructure for brand extension, performance media, and content strategy.