The Weather Channel, a privately owned company headquartered in the US and a subsidiary of Allen Media Group, functions as a tier 1 media tech buyer. Founded in 1982, the company employs approximately 920 individuals. Its main product is broadcast television and radio, creating weather-oriented content and operating a portfolio of programming for television, radio, online, and print.
On July 27, 2026, CEO Rohit Agarwal discussed his transition two years prior from music streaming company SoundCloud to The Weather Company, viewing both as entities that connect with people's emotions. Earlier, on July 21, the company reintroduced an '80s aesthetic to The Weather Channel's UI design, which was met with positive reception. This followed an announcement on July 15, 2026, that The Weather Company, which owns The Weather Channel app and weather.com, partnered with real estate brokerage Redfin to integrate local weather data into every for-sale home listing on Redfin's platforms.
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The Weather Channel offers 2 products in the media and telecoms services industry. The Weather Channel's product portfolio comprises of media and TV services and broadcast television and radio.
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