The Ultimate Fighting Championship (UFC), a privately-owned spectator sports company founded in 1993 and headquartered in the US, employs approximately 1610 people. Its operations encompass a global sports brand and pay-per-view event provision. In 2023, UFC reported revenues exceeding $1 billion. The company is currently under the ownership of Endeavor, with prior involvement from IMG and TKO.
The UFC announced a multi-year partnership with Meta, designating Meta as the organization's Official Fan Technology Partner. This collaboration aims to improve fan engagement across Meta's platforms. Separately, the UFC also announced a multi-year partnership with Meta Platforms Inc., naming Meta as its official AI glasses partner. A further partnership with JD designates JD as the official lifestyle and sportswear retail partner for UFC in Europe. JD branding will appear on the Octagon at European fight nights, starting with the Leon Edwards versus Sean Brady fight on March 22nd. UFC president Dana White confirmed the heavyweight title fight between Jon Jones and Tom Aspinall will take place.
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Ultimate Fighting Championship (UFC) offers 2 products in the sports and media and telecoms services industries. Ultimate Fighting Championship (UFC)'s product portfolio comprises of martial arts and streaming services.
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Ultimate Fighting Championship (UFC)'s revenues were over $1B in 2023. Caretta Research has split Ultimate Fighting Championship (UFC)'s revenue into 2 different product categories, the largest of which is combat sports. For full access to Ultimate Fighting Championship (UFC)'s revenue breakdown subscribe to Caretta Portal.
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Examples of Ultimate Fighting Championship (UFC)'s suppliers include NEP Group, IBM and Deluxe.
Example Suppliers
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Ultimate Fighting Championship (UFC) sells broadcasting rights of its combat sports competitions to 36 companies globally, covering 3 countries. Ultimate Fighting Championship (UFC)'s rights holders include Globo, Virgin Media and Warner Bros. Discovery (WBD). Ultimate Fighting Championship (UFC) currently holds 2 broadcasting rights for sports competitions including combat sports.
Example Sports Rights Customers
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Example Sports Rights Suppliers
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