Weplay, a privately owned Ukrainian company founded in 2012, provides broadcast professional services, primarily focused on esports. With approximately 190 employees and offices in both Ukraine and Los Angeles, the company specializes in event organization and production, incorporating 3D animation, augmented reality, and virtual reality technologies. In 2023, Weplay reported revenues of approximately $25 million.
On December 19, 2024, WePlay App announced a collaboration with Alfea of the music group G22 for an exclusive live stream on the WePlay platform on December 20, 2024, at 8 PM. Separately, WePlay worked on the digital marketing for the Standard Chartered Singapore Marathon, which took place from November 29th to December 1st, 2024.