Wistia, a privately owned company founded in 2006 and headquartered in the US, provides software for internet publishing. Employing approximately 210 people, the company's primary product is a suite of tools enabling businesses to upload, host, and analyze video content on the web. These tools facilitate audience engagement and performance tracking for hosted videos.
Wistia's video player impacts website speed, SEO, and visitor experience; a slow player negatively affects these factors. A comparison of Wistia and Demio as webinar platforms was conducted, highlighting their respective strengths for live events and audience engagement. A report found that 41% of professionals used AI tools for video creation in 2025, compared to 18% in 2023. Wistia's platform is designed for marketers and teams using video across the customer journey, in contrast to Vidyard, which focuses on one-to-one sales outreach. The provided text does not contain information about sustainable investment practices and Wistia.
Wistia's customers primarily consist of e-Learning Providers, streaming services and human Resources Services companies. Examples of Wistia's customers include Udemy, Third Church and Workhuman. Wistia has suppliers like Mux.