Ad Insertion Platform (AIP), founded in 2007 and headquartered in Switzerland, is a privately owned company with less than $1 million in latest revenues as of 2023. The company has a headcount of 20 employees and specializes in providing real-time bidding (RTB) and programmatic advertising solutions. AIP offers ad insertion solutions for over-the-top (OTT) and broadcast environments, as well as OTT head-end services.
Ad Insertion Platform (AIP) was chosen by Eurovision Sport, part of the European Broadcasting Union (EBU), to use its server-side ad insertion (SSAI) solution, CDN distribution, and ad sales services for the video streaming of its Sport Digital Platform. This collaboration aims to maximize sports exposure to new global audiences, complementing the coverage provided by EBU members. Additionally, Adobe introduced a dynamic ad insertion platform for TV Everywhere, surpassing 1 billion minutes and the live stream of previous events. Irdeto launched its Irdeto Server Side Ad Insertion platform, optimizing addressable live ad inventory for OTT video. AIP also partnered with a provider of ad insertion solutions for content streaming, enabling the integration of AIP's DAIConnect SSAI platform.
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Ad Insertion Platform offers 2 products in the ad tech and media tech industries. Ad Insertion Platform's product portfolio comprises of premium video and CTV and video processing and playout.
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Ad Insertion Platform's revenues were less than $1M in 2023. Caretta Research has split Ad Insertion Platform's revenue into 2 different product categories, the largest of which is video ad decisioning servers. For full access to Ad Insertion Platform's revenue breakdown subscribe to Caretta Portal.
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Ad Insertion Platform's customers primarily consist of broadcast television and radio, athletics and multi-discipline sports and video processing and playout companies. Examples of Ad Insertion Platform's customers include European Broadcasting Union (EBU), M6 and Globecast. Ad Insertion Platform has commercial and technical partners like Zixi, CastLabs and Okast.
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