The Automobile Club de l'Ouest (ACO), a privately owned French company founded in 1906, organizes and promotes various motorsports events. Employing approximately 380 people, the ACO's activities include organizing the 24 Hours of Le Mans, first held in 1923, and the FIA World Endurance Championship (since 2012). The ACO also created and manages several continental endurance racing series, including the WeatherTech SportsCar Championship, and previously the American Le Mans Series, European Le Mans Series, and Asian Le Mans Series. The organization's involvement in motorsports dates back to its organization of the first Grand Prix motor race in 1906.

2024 Revenue

Founded

1906

Headcount

378

Headquarters

France

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

The Automobile Club de l'Ouest (ACO) organized the 93rd 24 Hours of Le Mans race on June 14 and 15, 2024, at the Circuit de la Sarthe. Ferrari secured first and third place, with Porsche taking second. Aston Martin returned to the Le Mans Hypercar class after a 13-year absence. In 2018, the ACO launched MissionH24 at Spa-Francorchamps, a program aiming to introduce hydrogen-powered vehicles into racing to achieve zero CO2 emissions. This program is expected to lead to the creation of a hydrogen category in endurance racing starting in 2028. The ACO also partnered with the Simeone Foundation Automotive Museum for a 24-hour Le Mans tribute in Philadelphia on June 14-15, 2025.

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Automobile Club de l'Ouest offers 13 products in the media and telecoms services and sports industries. Automobile Club de l'Ouest's product portfolio comprises of sports tickets, merchandise and sponsorship, media and TV services and motorsports and cycling.
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Automobile Club de l'Ouest's revenues were less than $250M in 2024. Caretta Research has split Automobile Club de l'Ouest's revenue into 4 different product categories, the largest of which is sponsorship and merchandise. For full access to Automobile Club de l'Ouest's revenue breakdown subscribe to Caretta Portal.
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Examples of Automobile Club de l'Ouest's suppliers include Stop & Go, Letsee and Infront Sports & Media.

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Automobile Club de l'Ouest sells broadcasting rights of its 7 motorsports competitions to 108 companies globally, covering 14 countries. Automobile Club de l'Ouest's rights holders include Warner Bros. Discovery, TikTok and YouTube. Automobile Club de l'Ouest currently holds broadcasting rights for sports competitions including motorsports.

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Example Sports Rights Suppliers

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