Infront Sports & Media

http://infront.sport
https://www.linkedin.com/company/infront-sports-%26-media-ag/

Infront Sports & Media is a privately owned company founded in 2003 and headquartered in Switzerland. Employing approximately 700 people, the company operates in the spectator sports industry, offering a range of services including digital solutions, event management, rights distribution, sponsorship sales, activation, and production. Infront's operations encompass several subsidiaries, such as Infront X, HBS, and B2Run.

Revenue

Founded

2003

Headcount

697

Headquarters

Switzerland

Primary Segment

Spectator Sports

Ownership

Privately Owned

Deployments

News Summary:

In October 2023, a three-year sponsorship agreement was signed between Vodafone and the Turkish Volleyball Federation, covering the Turkish Women’s National Team and the Vodafone Sultans League. Infront and the Turkish Basketball Federation extended their partnership, encompassing marketing, media, data, and technology. Infront secured broadcast partners to provide worldwide coverage of the FIS Nordic World Ski Championships Trondheim 2025, ensuring fans can follow the event across multiple platforms. A discussion with the International Biathlon Union Secretary General explored how the evolving biathlon landscape is impacting sponsorship and fan engagement, and how the IBU is adapting its commercial strategies.

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Infront Sports & Media offers 22 products in the media and telecoms services and sports industries. Infront Sports & Media's product portfolio comprises of streaming services, winter sports, ball sports, soccer, motorsports and cycling, film and TV rights and athletics and multi-discipline sports.

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Mar

18th

2025

18:30

Caretta Research_Monitor Company

Behind the screens: How a master control room brings live sports to millions

Sports broadcasting isn't rocket science, but when you break down the process, you could argue it's a close second. It is a finely tuned operation and every millisecond counts. The expectation from broadcasters, federations and fans is seamless, real-time delivery.

Infront (sport)

Mar

13th

2025

18:30

Biathlon, Caretta Research_Monitor Company

"Engagement naturally enhances sponsorship" - Q&A with IBU Secretary General Max Cobb

Biathlon is rapidly evolving. To explore how these changes are transforming sponsorship and fan engagement, we spoke to Max Cobb, Secretary General of the International Biathlon Union (IBU). Cobb shares insights on how the IBU is adapting its commercial strategies, leveraging partnerships, and preparing for a digitally-focused future.

Infront (sport)

Mar

5th

2025

18:30

Volleyball, Caretta Research_Monitor Company

Serving success: Vodafone's strategic play in Turkish Women's Volleyball

Vodafone and the Turkish Volleyball Federation Vodafone, a global telecommunications leader, signed a significant three year sponsorship agreement with the Turkish Volleyball Federation (TVF) for both the Turkish Women’s National Team and the country’s top league, the Vodafone Sultans League, in October 2023.

Infront (sport)

Feb

26th

2025

18:30

Partnerships and Alliances, Caretta Research_Monitor Company

Infront extends landmark partnership with Turkish Basketball Federation until 2029

Infront and the Turkish Basketball Federation (TBF) have announced an extension of their exclusive and comprehensive marketing, media, data and technology partnership, marking a continuation of one of the most successful and longest sports agency collaborations in Turkish sport. ■

Infront (sport)

Feb

23rd

2025

18:30

Events, Caretta Research_Monitor Company

Global broadcast lineup confirmed for FIS Nordic World Ski Championships 2025

Comprehensive coverage ensures fans worldwide can follow every moment from Trondheim Zug, Switzerland – Fans across the world will be able to follow every moment of the FIS Nordic World Ski Championships Trondheim 2025, with Infront securing an extensive network of broadcast partners to deliver live coverage across multiple platforms.

Infront (sport)

Feb

18th

2025

18:30

Caretta Research_Monitor Company

10 reasons why virtual advertising in live sports is a winning play for gaming brands

Virtual advertising has ripped up the playbook for brands wanting to connect with sports audiences, removing the necessity of huge budgets and relevance to only part of an audience. For gaming and betting brands—especially those navigating a maze of advertising regulations—it’s a flexible, measurable and highly targeted marketing tool that has broken down the entry barrier.

Infront (sport)

Feb

2nd

2025

18:30

Procurement and Sales, Caretta Research_Monitor Company

Infront secures global broadcast agreements for FIS Alpine World Ski Championships 2025

Extensive coverage across primary and secondary rights holders ensures worldwide access to alpine skiing’s flagship event Zug, Switzerland – The FIS Alpine World Ski Championships Saalbach 2025 will receive extensive global coverage after Infront, the exclusive media rights partner of the International Ski and Snowboard Federation (FIS), secured key broadcast agreements spanning multiple territories.

Infront (sport)

Dec

17th

2024

18:30

ESG, Caretta Research_Monitor Company

Behind the scenes of sustainability in winter sport: Tackling challenges and driving change

Sustainability is transforming from a buzzword into a critical mission for the survival of winter sport, especially in the face of climate change. This reality is forcing sports organisations not only to reassess their environmental impact and rethink how they operate, but also explore ways to use the power of their event platforms to drive change and climate advocacy.

Infront (sport)

Nov

28th

2024

18:30

Business Expansion

Mass participation booms: Over one million join Infront’s Active Lifestyle events

Milestones in participation sports reflect expanding global influence Zug, Switzerland - The year 2024 marked a significant milestone for Infront’s Active Lifestyle unit, with over one million participants engaging across more than 155 events globally — a 30% growth compared to 2023.

Infront (sport)

Nov

26th

2024

18:30

Partnerships and Alliances

Infront partners with Genius Sports to provide LFP Media with world-leading tracking technology

Zug, Switzerland/London, UK – Infront, the media, betting, and technology partner of France’s Ligue de Football Professionnel (LFP), has partnered with Genius Sports to implement cutting-edge tracking technology across the Ligue 1 McDonald's and Ligue 2 BKT.

Infront (sport)

Nov

26th

2024

18:30

Q&A: Würth’s winter sports sponsorship and the value of brand involvement in sport

Würth has a longstanding history of supporting winter sports, partnering with global events that celebrate endurance and precision — qualities that align perfectly with their brand. The global leader in assembly and fastening materials has now been announced as a Main Sponsor at the FIS Nordic World Ski Championships in Trondheim 2025, and its visibility will include prime placements on start backdrops, competition bibs, and banners in the outrun area, offering an ideal platform for engaging with winter sports fans worldwide.

Infront (sport)

Nov

25th

2024

18:30

Partnerships and Alliances

Infront and EHF’s commercial success a “driving force” for handball ahead of Women’s EHF EURO 2024

Broad sponsorship across both men’s and women’s 2024 events and comprehensive global exposure latest milestone in long-term partnership Zug, Switzerland – Infront, the exclusive media and marketing partner of the European Handball Federation (EHF), has surpassed its marketing expectations for both the Men’s and Women’s EHF EURO 2024 by nearly 50%, continuing to drive the sport through its commercial efforts.

Infront (sport)

Examples of Infront Sports & Media's suppliers include Eurovision Services, Lawo and EVS Broadcast Equipment.

Example Customers

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Example Suppliers

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Example Partners

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Infront Sports & Media sells broadcasting rights of its 18 athletics, winter sports, motorsports, marathon, ice Skating, basketball, soccer | association football and sports betting streams and associated content rights competitions to 146 companies globally, covering 61 countries. Infront Sports & Media's rights holders include Telefónica, Jio and YouTube. Infront Sports & Media currently holds 51 broadcasting rights for sports competitions including winter sports, basketball, handball, multi-sport, soccer | association football, ice skating and motorsports.

Analysis

Data

Analysis

Data

Infront Sports & Media

Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

News Summary:

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Example Suppliers

Example Partners

Example Sports Rights Customers

Example Sports Rights Suppliers

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