Black Glass is a privately owned company, headquartered in the US, and operates as IPG’s first and only consulting-led business within the Interpublic Group (IPG). Founded in 2020, the company employs approximately 20 individuals and reported $1.4M in revenue as of 2023. Functioning as a marketing consultancy, Black Glass delivers strategic guidance aimed at impacting companies, their brands, and customers by turning consumer needs into commercial outcomes. Its process, termed Radical ClarityTM, leverages data from IPG’s data hub Acxiom and other sources, alongside financial modeling, to develop frameworks for various stages of goals and growth.
