Braze, publicly owned and headquartered in the US, was founded in 2011 and employs approximately 1590 individuals. The company reported $285.6M in revenue as of 2023. It offers marketer and agency technology, specializing as an omni-channel marketing SaaS platform that provides multi-industry customer engagement tools.
Braze released new artificial intelligence tools for marketers on April 24, including BrazeAI Operator, BrazeAI Agent Console, and Braze Creative Studio, which it had introduced earlier the same day as part of new AI capabilities designed to transform customer experiences. These additions expand Braze's customer engagement software with tools for campaign creation, content generation, asset management, and automated decisioning, with BrazeAI Decisioning Studio now hostable in Europe on Google Cloud. Previously, also on April 24, Braze hosted its "Grow with Braze Seoul 2026" event, bringing together over 600 marketing, CRM, data, and customer experience leaders at The Westin Seoul Parnas.
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