Cheil Worldwide, a privately owned company headquartered in South Korea, was founded in 1973. With approximately 2,980 employees, the company specializes in providing advertising services. Operating in 45 countries, its global network encompasses entities such as Cheil Worldwide, Barbarian, BMB, Cheil Centrade, Cheil PengTai, ColourData, Experience Commerce, Iris, McKinney, and One RX.
Cheil Worldwide recently secured three Statues at the London International Awards (LIA) 2026 on October 8, including one Gold and two Silver. Its 'Job Stay' campaign, a collaboration between Cheil Korea and job platform Albamon aimed at encouraging young workers to regional areas, earned a Gold and a Silver Statue in the Creative Strategy category. Previously, on September 30, Cheil Worldwide’s board approved a shareholder return plan to cancel all existing treasury shares and further acquire and cancel an additional 140 billion won of its own shares. This announcement followed Shinhan Securities trimming its outlook for Cheil on September 17, though the firm highlighted Cheil’s 6.5% dividend yield. On September 16, Cheil partnered with global vision solutions company Hanwha Vision, creating the "Now You See" campaign. This initiative transformed a conventional commercial shoot into a live demonstration and real-time test of Hanwha Vision’s AI-enabled cameras and software.
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