Genius Sports, a publicly owned company headquartered in the United Kingdom, was founded in 2001 and employs approximately 2050 individuals, reporting $669.5M in revenue as of 2025. Functioning as a sports technology company, Genius Sports specializes in content rights.
On September 10, 2026, Genius Sports Limited announced a three-way partnership with Equativ and StackAdapt, allowing advertisers to purchase sports inventory tied to real-time on-field events rather than against a fixed schedule. This partnership enables advertisers and agencies to programmatically reach sports fans with creative content that responds to live game action. Also on September 10, Genius Sports and TelevisaUnivision launched data-driven immersive Liga MX broadcasts in the U.S., leveraging an agreement to shift live sports data into premium inventory for real-time advertising. Powered by the AI-driven Genius Sports Moments engine, this partnership delivers dynamic on-screen graphics, including win probabilities and player milestones, alongside new moment-based advertising opportunities. Earlier the same day, SportsCastr Inc., operating as Panda Interactive Genius, and Genius Sports Ltd. settled their patent infringement dispute concerning live streaming technology. Judge Rodney Gilstrap granted a 30-day stay in the U.S. District for the Eastern District of Texas after both parties notified the court of the resolution.
Similar Companies
Subscribe for full access to Genius Sports's profile
Genius Sports offers 12 products in the media and telecoms services and media tech industries. Genius Sports's product portfolio comprises of content rights and sports tech.
Subscribe for full access to Genius Sports's products in full detail
Genius Sports's revenues were $669.5M in 2025. Caretta Research has split Genius Sports's revenue into 6 different product categories, the largest of which is sports betting streams and associated content rights, which represents 69% of Genius Sports's revenue.
Subscribe for full access to Genius Sports's revenue in full detail
Genius Sports's customers primarily consist of consumer electronics companies. Examples of Genius Sports's customers include Domino's, Pizza Hut and Apple. Genius Sports has commercial and technical partners like Snap, Meta and Google.
Example Customers
Subscribe for full access to Genius Sports's profile
Example Partners
Subscribe for full access to Genius Sports's profile
Genius Sports currently holds broadcasting rights for sports competitions including american football.
Example Sports Rights Suppliers
Subscribe for full access to Genius Sports's profile
Subscribe for full access to Genius Sports's products in full detail 
