Gfinity, a publicly owned UK-based company founded in 2012, operates in the digital media and technology sectors, focusing on niche sports within the gaming and esports industry. Employing approximately 90 people, the company's most recent annual revenue (2023) was less than $50 million.
On September 2, 2025, Gfinity announced that its subsidiary Yentra.AI entered into non-binding heads of terms with The Training Room Online Pty Ltd (TTRO) to begin a strategic partnership focused on reshaping corporate training. On September 16, 2025, Gfinity announced that Yentra.AI signed non-binding heads of terms with The ESG Institute. This collaboration aims to advance sustainable AI by integrating sustainability principles into Yentra’s EVOLVE platform and leveraging The ESG Institute’s network to expand market reach. Gfinity's subsidiary Yentra.AI's collaboration with The ESG Institute seeks to enhance EVOLVE's ESG and carbon consciousness capabilities within Yentra’s Sovereign AI framework.
Gfinity offers 2 products in the ad tech and sports industries. Gfinity's product portfolio comprises of niche sports and advertising, marketing, media agencies.
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Gfinity's revenues were $33.8M in 2023. Caretta Research has split Gfinity's revenue into 2 different product categories, the largest of which is esports, which represents 89% of Gfinity's revenue.
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