GSMA is a privately owned company headquartered in the UK. Founded in 1995, it employs approximately 1000 individuals and functions as a trade association representing the interests of mobile network operators and related companies worldwide.
On August 28, 2026, the GSMA announced that MWC26 Doha will co-locate alongside the ITU Plenipotentiary Conference (PP-26) in November 2026, aiming to provide a global platform for industry and policymakers and building on the inaugural success of MWC Doha in 2025. Previously, on August 26, GSMA's Steven Moore addressed the telecoms sector's unified push towards renewable energy and sustainability goals, emphasizing the industry's uncommon unity in achieving Net Zero targets. The organization also highlighted, on August 25, the growing necessity for Mobile Network Operators (MNOs) to adopt entitlement servers and SIM-based Number Verification as a clear replacement for SMS OTPs, providing guidance on these solutions. This followed an August 24 observation by the GSMA that its IoT eSIM standard, SGP.32, has transitioned from specification to volume shipping three years after its publication, with increasing deployments integrating the new carrier flexibility with IP whitelisting for enhanced security.