News Summary:
Hard Rock Digital recently secured a multi-year partnership with MLB Players Inc. and OneTeam Partners on April 30, 2026, gaining licensing rights to leverage MLB players’ images, likenesses, and names in its sports betting advertising initiatives. Earlier, on April 22, 2026, three Michigan players won over $674,000 in jackpots on the Hard Rock Bet app, powered by its new Jackpots system, with one player winning $225,216.05 on March 20 playing Black Diamond Deluxe. Previously, on June 12, 2025, the company expanded its marketing leadership team by appointing Sarah Durkin, formerly Better Collective's chief growth officer for North America, as SVP of growth, and adding ex-Caesars Entertainment VP Zachary Sold. This followed an agreement announced on June 11, 2025, where Bragg Gaming Group partnered with Hard Rock Digital to develop online casino game titles for Hard Rock Bet Casino.
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