Improve Digital, a privately owned company founded in 2008 and headquartered in the Netherlands, offers a real-time bidding (RTB) and programmatic advertising platform. The platform facilitates automated buying and selling of digital advertising inventory for various industry participants. As of 2023, the company employs approximately 20 people and generates annual revenue of less than $10 million.
Improve Digital announced several developments and partnerships to enhance its digital services and user experiences. In collaboration with Admoove and Delta, the company introduced new auction platforms to increase the number of digital ads sold and displayed. Additionally, Improve Digital partnered with KakaoTalk to integrate its digital wallet, aiming to simplify payment experiences and leverage user trends. Furthermore, the company actively participated in discussions and initiatives to promote digital equity and mental health. They engaged with stakeholders, collected data, and advocated for policies to improve digital accessibility and mental health services through digital technologies.
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Improve Digital offers products in the ad tech industry. Improve Digital's product portfolio comprises of RTB and programmatic.
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Improve Digital's revenues were less than $10M in 2024. All the revenue comes from supply side platform (SSP).
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