Samsung Ads

http://www.samsungads.com
https://www.linkedin.com/company/samsung-ads/

Samsung Ads, a privately owned company headquartered in the US and operating under its parent company Samsung Device eXperience, was founded in 2015 and employs approximately 910 individuals. The company functions as the advertising and marketing division of Samsung Electronics, a global technology company based in South Korea. It specializes in delivering targeted advertising and marketing solutions across Samsung's various devices and platforms, leveraging the company's extensive ecosystem of devices, including smartphones, smart TVs, tablets, and other connected devices, to provide advertisers with opportunities to reach consumers in a personalized and relevant manner.

Revenue

Founded

2015

Headcount

907

Headquarters

Primary Segment

Advertising Services

Ownership

Privately Owned

Deployments

News Summary:

On March 5, 2026, Samsung Ads appointed Nishit Kanchan as General Manager and Head of Revenue for India, where he will oversee the company’s revenue strategy, operations, and growth within the country’s Connected TV (CTV) market. Kanchan, who previously served as the company’s Head of Sales for the region, announced the strategic leadership transition on LinkedIn around March 4, 2026, and is nearing a four-and-a-half-year milestone with the organization.

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Samsung Ads offers 3 products in the ad tech and services and media tech industries. Samsung Ads's product portfolio comprises of ad measurement and verification, marketer and agency technology and tV and streaming ad tech.

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Mar

5th

2026

09:38

Management Changes, Emerging Tech, B2B Tag

Samsung Ads promotes Nishit Kanchan as General Manager and Head of Revenue India

New Delhi: Samsung Ads has appointed Nishit Kanchan as General Manager and Head of Revenue for India, a role in which he will oversee the company’s revenue strategy, operations, and growth in the country’s Connected TV (CTV) market.

Best Media Info

Mar

5th

2026

06:05

Management Changes, Emerging Tech, B2B Tag

Samsung Ads Promotes Nishit Kanchan to Lead India Operations and Revenue

Samsung Ads has officially promoted Nishit Kanchan to the role of General Manager and Head of Revenue for India, a strategic leadership transition he recently shared on LinkedIn. Kanchan, who previously served as the company’s Head of Sales for the region, is nearing a four-and-a-half-year milestone with the organization.

Adgully

Mar

4th

2026

23:31

Management Changes, Emerging Tech, B2B Tag

Samsung Ads promotes Nishit Kanchan to GM and revenue head

Samsung Ads has elevated Nishit Kanchan to general manager and head of revenue for India, a move he announced in a LinkedIn post. Before the promotion, he was the company’s head of sales for the country and is three months shy of completing four and a half years at Samsung Ads.

Afaqs!

Mar

4th

2026

13:13

Management Changes, B2B Tag

Samsung Ads India elevates Nishit Kanchan to General Manager & Head of Revenue

Samsung Ads India has elevated Nishit Kanchan to General Manager & Head of Revenue. Kanchan shared the update through a LinkedIn post. In his new role, Kanchan will lead revenue strategy and growth initiatives for Samsung Ads in India.

IMPACT

Mar

1st

2026

18:30

Partnerships and Alliances

The Power of CTV Homescreen: Unlocking the Front Page of the Living Room in Taiwan

Taiwan is one of Asia’s most advanced Connected TV (CTV) markets, defined by high Smart TV penetration, strong broadband infrastructure, and a digitally mature audience that increasingly consumes premium video content on the largest screen in the home.

Teads

Feb

27th

2026

16:02

Partnerships and Alliances, Emerging Tech

Samsung Ads and Amazon DSP Launch Closed-Loop Era

Samsung Ads has announced it will provide marketers with direct programmatic access to its premium Samsung TV Plus ad inventory through Amazon DSP. The integration is already launched in the United States and Canada and is now available in Europe.

Content+Technology

Feb

24th

2026

10:12

New Offerings, Emerging Tech

One brand. Every rotation. Samsung Ads launches Immersive Carousel home screen ad unit for high‑impact storytelling – Marketing Communication News

Dynamic ad unit turns the home screen into a revolving brand showcase, with early campaigns delivering considerable uplift in app usage for entertainment partners and brand awareness for brands. Samsung Ads, the advertising arm of Samsung Electronics’ media division, has launched an Immersive Carousel ad unit which enables advertisers on Samsung TV home screens to run ads with up to five separate tiles.

Marketing Communication News

Feb

24th

2026

08:19

New Offerings, Emerging Tech

Samsung Ads Launches Immersive Carousel Home Screen Ad Unit for High‑Impact Storytelling

MarTech Series

Feb

23rd

2026

18:30

New Offerings, Emerging Tech

Samsung Ads launches Immersive Carousel home screen ad unit

Samsung Ads, the advertising arm of Samsung Electronics’ media division, has launched an Immersive Carousel ad unit which enables advertisers on Samsung TV home screens to run ads with up to five separate tiles. The ad unit is available on Samsung Smart TVs across Europe.

Advanced Television

Feb

12th

2026

18:30

Emerging Tech, B2B Tag

Teads & Samsung Ads to Unlock Next

Teads will be the exclusive local reseller for 2026–2027 across select SEA markets, Hong Kong and Taiwan. Indonesia is included in the partnership but is not an exclusive reseller market. [Singapore], [Feb 11] – Teads, the omnichannel outcomes platform, today announced a strategic partnership with Samsung Ads to deliver CTV Homescreen Display & Video Advertising solutions across Malaysia, Philippines, Thailand, Vietnam, Hong Kong, Taiwan and Indonesia.

Teads

Feb

12th

2026

18:30

Partnerships and Alliances, Emerging Tech

Teads and Samsung Ads strike multi-market CTV ad partnership in Asia

Samsung Ads' CTV ad formats allow advertisers to tailor their campaigns for specific home environments based on TV models and screen size, while the new partnership with Teads now combines targeting and planning services in the above-mentioned markets.

Campaign Asia-Pacific

Feb

11th

2026

12:33

Partnerships and Alliances, Emerging Tech, B2B Tag

Teads, Samsung Ads partner on CTV homescreen reach

Teads has announced a strategic partnership with Samsung Ads to deliver CTV homescreen display and video advertising solutions across Malaysia, the Philippines, Thailand, Vietnam, Hong Kong, Taiwan and Indonesia, expanding access to Samsung Smart TV inventory in parts of Southeast Asia as well as Hong Kong and Taiwan.

Cmotech

Samsung Ads's customers primarily consist of media and TV services and video business systems companies. Examples of Samsung Ads's customers include Dish Network and MediaHub. Samsung Ads has commercial and technical partners like Oracle, LiveRamp and Acxiom. Examples of Samsung Ads's suppliers include Magnite, Snowflake and OneTrust.

Example Customers

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Example Suppliers

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Example Partners

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Analyst insight reports

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Analysis

Data

Analysis

Data

Samsung Ads

Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

News Summary:

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