LG Ad Solutions, a privately owned company founded in 2013, provides advertising services. Headquartered in the US, the company employs approximately 330 people. Its services utilize big data and video AI to assist brands in reaching audiences across various screens, offering analytical data to improve media purchasing strategies and cross-screen campaign performance.
LG Ad Solutions' CMO, Tony Marlow, discussed how marketers can use shoppable CTV to convert viewers into buyers by combining precise targeting, immersive formats, and easy checkouts. Research from LG Ad Solutions indicates connected television (CTV) is a key platform for reaching diverse American audiences, as detailed in the 2025 Inclusive Screen report, which examines how Black, Hispanic, Asian, and LGBTQ+ viewers interact with streaming and advertising. The company also highlighted the use of LG Home Screen ads to improve brand perception and ad recall, and to increase awareness. Innovative creative formats were employed to raise awareness and engagement for a theatrical release.
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LG Ad Solutions offers products in the ad tech industry. LG Ad Solutions's product portfolio comprises of tV and streaming ad tech.
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