Korea Baseball Organization, also known as KBO, is a privately owned entity headquartered in South Korea. Founded in 1981, with an estimated 10 employees, the organization reported $527.0M in revenue as of 2021, and functions as a tier 3 media tech buyer. The company primarily focuses on bat sports, serving as the governing body for the professional leagues of baseball in South Korea.
The Korea Baseball Organization (KBO) expanded the World Baseball Classic championship prize money and increased the minimum player salary on January 29, 2026. Earlier, on January 13, the KBO announced its 2026 Records Workshop would take place from January 30 to February 1 at Hanyang University in Seoul. In November 2025, the KBO's Kia Tigers re-signed right-handed pitcher James Naile to a one-year deal, guaranteeing $1.8 million with an additional $200,000 available through incentives. Previously, on November 18, TVING secured a wired and wireless broadcasting rights contract with the KBO until 2027, continuing its professional baseball game broadcasts following an increase in users from the previous year. This followed the KBO posting a list of 21 FA-approved players on November 10, 2025, from the 30 players announced as eligible for free agency in 2026, amidst Doosan Bears manager Kim Won-hyung's request for the retention of players Lee Young-ha and Choi Won-joon.
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Korea Baseball Organization (KBO) offers 2 products in the media and telecoms services and sports industries. Korea Baseball Organization (KBO)'s product portfolio comprises of bat sports and media and TV services.
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Korea Baseball Organization (KBO)'s revenues were less than $1B in 2021. Caretta Research has split Korea Baseball Organization (KBO)'s revenue into 2 different product categories, the largest of which is baseball. For full access to Korea Baseball Organization (KBO)'s revenue breakdown subscribe to Caretta Portal.
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Korea Baseball Organization (KBO) sells broadcasting rights of its baseball competitions to 11 companies globally, covering 3 countries. Korea Baseball Organization (KBO)'s rights holders include KT (Korea Telecom).
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