Krafton, also known as PUBG Corporation, Inc., is a privately owned company headquartered in South Korea. Founded in 2009 and operating with approximately 1,790 employees, the company functions as a collective of independent game development studios. This collective includes PUBG Studio, Bluehole Studio, Striking Distance Studios, RisingWings, and Dreamotion, each contributing to entertainment properties such as PUBG: BATTLEGROUNDS, PUBG: NEW STATE, The Callisto Protocol, TERA, and ELYON. Krafton is a technology-driven entity focused on entertainment experiences, with an aim to expand its business into multimedia entertainment and deep learning.

Revenue

Founded

2009

Headcount

1,782

Headquarters

South Korea

Primary Segment

Computer Games

Ownership

Privately Owned

News Summary:

Krafton unveiled its new AI agent technology, "Terminus KIRA," on February 20, with Lee Kang-wook, Head of AI Technology, introducing it to address limitations in existing AI agents. This marks the first external sharing of technology under Krafton's Ludo Robotics brand, part of its AI research organization. Previously, on February 19, layoffs occurred at developer NPIXEL and publisher Krafton concerning the tactical RPG "Higard," just 16 days after its anticipated launch. This development was coupled with reports of undisclosed Tencent funding and a now-inaccessible website. Earlier, on February 17, Krafton's studio 5minlab opened global pre-registration for its game "Overgeared Hero." This followed the formal inclusion of PUBG: Battlegrounds in the lineup for the Esports Nations Cup 2026, a new national team-focused event scheduled for November 2-29, 2026, in Riyadh, as announced on February 16. On the same day, reports highlighted Krafton's efforts, alongside other South Korean game companies, to develop artificial intelligence systems for industrial robots, aiming to transform game-engine technology into "physical AI" that enables machines to understand the real world and make decisions.

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Krafton offers products in the media and telecoms services industry. Krafton's product portfolio comprises of consumer electronics.
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Examples of Krafton's suppliers include Disguise and 4D Sight.

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