Latakoo, a privately owned US-based company founded in 2010, provides a content supply chain solution. Employing approximately 30 people, the company facilitates the transfer and delivery of video and digital media files. In 2023, its revenue was less than $10 million.
Latakoo developed a new technology called Generative Video Codec (GVC) to provide instant video clarity, particularly beneficial for journalists, first responders, sports producers, and the military. Research on Latakoo and other video management tools in journalism and universities won first place in the Broadcast Education Association’s Open Paper Competition for Curriculum Assessment and Administration. A partnership between Latakoo and Temple University aims to train aspiring journalists in the use of Latakoo's end-to-end video workflow solutions. Latakoo expressed support for journalists, highlighting their role in informing communities.
latakoo's customers primarily consist of armed Forces and broadcast television and radio companies. Examples of latakoo's customers include United States Department of Defense and Nexstar Media Group. latakoo has commercial and technical partners like Panasonic, Avid and Microsoft.