Vida, a privately owned company headquartered in the US and a subsidiary of Visual Data, was founded in 2022, employs approximately 10 individuals, and reported $1.5M in revenue as of 2024. The company specializes in the content supply chain, offering a SaaS content operating system that supports clip sales, production collaboration, library management, and connected platform distribution.
On January 21, 2025, Vida announced a strategic partnership with JB&A Distribution. On August 22, 2024, Seven.One Studios International implemented Connect2, Vida's self-service asset management application. Vida's Content OS platform integrated with BBC and Getty Images, impacting archive management and content monetization. Vida also announced that its Content OS is listed on the AWS Marketplace. Finally, Vida plans to showcase VIDA x AirFrame™ and Connect2 at the NAB Show 2025 in Las Vegas.
Vida's customers primarily consist of marketplaces, manufacturing and media and TV services companies. Examples of Vida's customers include BBC Studios, Mattel and Getty Images.
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