LiveMode, a privately owned company headquartered in Brazil, founded in 2017, employs approximately 150 individuals. As a tier 1 media tech buyer, the company specializes in media and TV services. Functioning as a Brazilian sports media company, LiveMode offers a portfolio of sports rights management services, live sports production and streaming, and brand engagement tools for sports organisations.
On July 27, 2026, LiveMode launched a commercial sponsorship program for the FIFA Women's World Cup Brazil 2027, which it plans to broadcast free-to-air in Brazil via its creator-led YouTube channel, CazéTV, and in Portugal. This initiative followed the 2026 FIFA World Cup Final, which delivered Brazil's largest-ever audience, with CazéTV seeing a 324% increase in peak viewership. Previously, on July 16, LiveMode released a report concluding that free digital-first streaming of the 2026 FIFA World Cup expanded the overall sports audience, avoiding cannibalization of traditional television networks. Earlier, on July 9, LiveMode analysis found that digital consumption of premium live sports was growing, with streaming tripling in Brazil and increasing the total World Cup audience by 22% compared to the 2022 tournament's first five matches, reaching fans with a more social and community-driven content relationship.
LiveMode currently holds 35 broadcasting rights for sports competitions including soccer | association football, multi-sport, tennis, athletics, winter sports, volleyball and basketball.
Subscribe for full access to LiveMode's products in full detail 
