Local Now
Local Now is a privately owned company headquartered in the US, operating as a subsidiary of The Weather Channel. Established in 2016, with approximately 30 employees, the company reported $18.0M in revenue as of 2023 and is identified as a tier 2 media tech buyer. Local Now functions as a streaming service, offering media and TV services. The company was acquired as a part of The Weather Channel by the Allen Media Group.

Revenue

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Founded

2016

Headcount

26

Headquarters

US

Primary Segment

Media and TV services

Ownership

Privately Owned

News Summary:

Local Now added 23 news, sports, and entertainment channels from Warner Bros. Discovery, including CNN Headlines, CNN Originals, and Bleacher Report. The company also announced the addition of four senior advertising sales executives to service its 27 owned and operated network affiliates and 10 HD television networks. These networks reach nearly 300 million subscribers and include The Weather Channel, Pets.TV, Comedy.TV, Recipe.TV, Cars.TV, ES.TV, MyDestination.TV, JusticeCentral.TV, TheGrio Television Network, and HBCU Go. Finally, a livestream of a station's primary channel became available on Prime Video, Hulu + Live TV, Local Now, YouTubeTV, and the PBS App; Arizona PBS is now streaming on Amazon Prime Video in Arizona.

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Local Now offers products in the media and telecoms services industry. Local Now's product portfolio comprises of media and TV services.
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Local Now's revenues were less than $25M in 2023. All the revenue comes from video streaming.
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Examples of Local Now's suppliers include BrightLine, PubMatic and Quickplay.

Example Suppliers

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Local Now currently holds broadcasting rights for sports competitions including combat sports.

Example Sports Rights Suppliers

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