Magycal, previously known as Viva Superstars, is a privately owned company headquartered in Portugal. Founded in 2012, with approximately 20 employees, it reported $2.6M in revenue as of 2023. The company functions as a tier 3 media tech buyer, specializing in sports tech. It operates as an OTT app development company that creates interactive digital solutions designed to engage audiences through live streaming interaction.
SPORT TV recently secured the Sports Streaming Platform Award at the International Sports Awards on January 20, 2026, for its excellence and innovation in sports content delivery, recognizing technological innovation, user-centric design, and fan engagement. This follows its recognition on November 24, 2025, when Magycal's technological solution, which maintained SPORT TV's live broadcast during the April 28, 2025 Iberian power outage, received an award for Best in Broadcast Distribution. Earlier, on November 19, 2025, SPORT TV by Magycal earned the Best in Broadcast Distribution award at the SportsPro Media Awards 2025. This award acknowledged SPORT TV’s broadcast distribution infrastructure for ensuring zero-downtime and service continuity, even in critical conditions.
Magycal offers 2 products in the media tech industry. Magycal's product portfolio comprises of video business systems and sports tech.
Subscribe for full access to Magycal's products in full detail
Magycal's revenues were less than $10M in 2023. Caretta Research has split Magycal's revenue into 2 different product categories, the largest of which is fan engagement and league management tools. For full access to Magycal's revenue breakdown subscribe to Caretta Portal.
Subscribe for full access to Magycal's revenue in full detail
Magycal's customers primarily consist of broadcast television and radio companies. Examples of Magycal's customers include TVI Portugal, SIC and Sport TV. Magycal has partners like Kaltura. Magycal has suppliers like Wowza.
Subscribe for full access to Magycal's products in full detail 
