Magycal, a privately owned Portuguese company founded in 2012 (formerly Viva Superstars), develops over-the-top (OTT) applications and interactive digital solutions. Its focus is on user experience and devices designed to enhance audience engagement during live streaming. As of 2023, the company employs approximately 20 people and generates annual revenue of less than $10 million.
Magycal's Sport TV app reached 1 million users in its first year and celebrated exceeding 3 million registered users in Portugal. The app, designed to connect fans daily with their favorite sports, offers podcasts, exclusive reports, live games, game summaries, and interactive challenges. The app received an average rating of 4.6 stars on the App Store based on over 9800 user reviews. Pedro Centieiro visited Sport TV headquarters to commemorate this milestone. Separately, Magycal attended CABSAT in Dubai from May 21st to 24th, 2024. This marks the company's second consecutive year attending the event.
Magycal offers 2 products in the media tech industry. Magycal's product portfolio comprises of sports tech, video business systems and user experience and devices.
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Magycal's revenues were less than $10M in 2023. Caretta Research has split Magycal's revenue into 3 different product categories, the largest of which is apps, UI and UX. For full access to Magycal's revenue breakdown subscribe to Caretta Portal.
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Magycal's customers primarily consist of broadcast television and radio companies. Examples of Magycal's customers include SIC, TVI Portugal and Sport TV. Magycal has partners like Kaltura. Magycal has suppliers like Wowza.