Moloco, privately owned and headquartered in the US, was founded in 2013 by a team of machine learning engineers and employs approximately 860 individuals. The company reported $240.0M in revenue as of 2024 and specializes in RTB and programmatic solutions. It offers Moloco Ads, which enables performance marketers to scale user acquisition for mobile apps through machine learning models. Additionally, Moloco Commerce Media allows retailers and marketplaces to build their own ads business with a solution that delivers relevance, results, and automation for scaled and streamlined ad operations. Moloco Streaming Monetization supports streaming media companies in building an outcomes-based ads business that delivers relevancy for users and results for advertisers. The company maintains offices throughout the US, the UK, Germany, Korea, China, India, Japan, and Singapore.

2024 Revenue

Founded

2013

Headcount

855

Headquarters

US

Primary Segment

RTB and programmatic

Ownership

Privately Owned

News Summary:

Moloco will attend Kochava Summit 2026 from February 10–12, 2026, an event focusing on measurement analytics and growth strategy that gathers marketing leaders to explore cross-platform performance attribution and AI-driven optimization. Previously, Moloco announced its attendance at Gamesforum Barcelona 2026 on February 10–11, presenting tools for scaling player acquisition and maximizing programmatic monetization. On January 20, 2026, Moloco, in collaboration with BCG, released "The AI Disruption Index" research, which mapped 15 consumer industries based on surveys of 283 marketing executives and analysis of over 3,000 apps to provide insights into AI's impact on consumer discovery. Earlier, Moloco prepared to attend Pocket Gamer Connects London 2026 on January 19–20, an event for mobile games and app growth, offering insights and industry connections in the gaming and app marketing landscape.

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Moloco offers 3 products in the media tech and ad tech and services industries. Moloco's product portfolio comprises of tV and streaming ad tech, retail and commerce media ad tech and RTB and programmatic.
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Moloco's revenues were less than $500M in 2024. Caretta Research has split Moloco's revenue into 3 different product categories, the largest of which is demand side platform (DSP). For full access to Moloco's revenue breakdown subscribe to Caretta Portal.
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