National Hot Rod Association, also known as NHRA, is a privately owned entity headquartered in the US. Founded in 1951, the organization employs approximately 270 individuals and reported $99.2M in revenue as of 2023. The company specializes in motorsports and cycling and functions as a tier 1 media tech buyer. It operates as a drag racing governing body, setting rules in drag racing and hosting events throughout the United States and Canada.

2023 Revenue

Founded

1951

Headcount

266

Headquarters

US

Primary Segment

Motorsports and cycling

Ownership

Privately Owned

News Summary:

On March 13, 2026, the National Hot Rod Association (NHRA) commemorated the 75th anniversary of its formal incorporation on March 13, 1951, at the Tam O’Shanter Inn in Glendale, California. On March 12, the NHRA concluded its "Top 75 Moments" project, announcing Kenny Bernstein's barrier-breaking 300-mph pass at the 1992 NHRA Gatornationals as the fan-voted number one moment in the organization's history. That same day, NHRA and Firebird Motorsports Park officials announced schedule changes for the upcoming FMP NHRA Arizona Nationals presented by NGK Spark Plugs, set for March 20-22. Earlier, on March 10, former longtime NHRA Competition Director and Vice President Steve Gibbs was inducted into the Motorsports Hall of Fame of America’s Class of 2026. This followed news from March 6, where Tony Stewart and Leah Pruett discussed their unique dynamic as a married couple competing against each other at the NHRA Gatornationals.

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National Hot Rod Association (NHRA) offers 4 products in the sports and media and telecoms services industries. National Hot Rod Association (NHRA)'s product portfolio comprises of media and TV services and motorsports and cycling.
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National Hot Rod Association (NHRA)'s revenues were less than $250M in 2023. Caretta Research has split National Hot Rod Association (NHRA)'s revenue into 2 different product categories, the largest of which is motorsports. For full access to National Hot Rod Association (NHRA)'s revenue breakdown subscribe to Caretta Portal.
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Examples of National Hot Rod Association (NHRA)'s suppliers include Zixi, Sony Professional Solutions and Endeavor Streaming.

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National Hot Rod Association (NHRA) sells broadcasting rights of its 3 motorsports competitions globally.

Example Sports Rights Customers

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