National Hot Rod Association, also known as NHRA, is a privately owned organization headquartered in the US. Founded in 1951, the organization employs approximately 270 individuals and reported $96.7M in revenue as of 2024, functioning as a tier 1 media tech buyer. The company operates as a drag racing governing body, setting rules in drag racing and hosting events across the United States and Canada.

2024 Revenue

Founded

1951

Headcount

337

Headquarters

United States

Primary Segment

Motorsports and cycling

Ownership

Privately Owned

News Summary:

Rottler Manufacturing will serve as the primary sponsor for two-time 2026 NHRA Funny Car race winner Chad Green’s Funny Car from July 24-26 at the Muckleshoot Casino Resort NHRA Northwest Nationals at Pacific Raceways in Seattle. Also ahead of the July 24-26 Muckleshoot Casino Resort NHRA Northwest Nationals, Jack Beckman of John Force Racing aims to add to his and JFR’s legacy at Pacific Raceways. Previously, on July 22, the 55th Annual Nightfire Nationals presented by Bi-Mart was announced to return to Firebird Raceway in western Idaho from August 7-9, featuring AA/Funny Cars, AA/Fuel Dragsters, and other classes. Leading into the 37th annual Muckleshoot Casino Resort NHRA Northwest Nationals, fan-friendly events were scheduled to offer opportunities for race fans to meet competitors. Earlier, on July 20, the NHRA noted key takeaways from Sonoma, highlighting the strong return of the Elite Motorsports team, challenging the dominance of KB Titan Racing in the Pro Stock class.

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National Hot Rod Association (NHRA) offers 4 products in the media and telecoms services and sports industries. National Hot Rod Association (NHRA)'s product portfolio comprises of motorsports and cycling and media and TV services.
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National Hot Rod Association (NHRA)'s revenues were less than $250M in 2024. Caretta Research has split National Hot Rod Association (NHRA)'s revenue into 2 different product categories, the largest of which is motorsports. For full access to National Hot Rod Association (NHRA)'s revenue breakdown subscribe to Caretta Portal.
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Examples of National Hot Rod Association (NHRA)'s suppliers include Sony Professional Solutions, SMT (SportsMEDIA Technology) and Endeavor Streaming.

Example Suppliers

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National Hot Rod Association (NHRA) sells broadcasting rights of its 3 motorsports competitions globally.

Example Sports Rights Customers

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