MotoAmerica is a privately owned company headquartered in the US, founded in 2014, with approximately 50 employees, and reported $13.9M in revenue as of 2023. Functioning as a tier 1 media tech buyer, the company is the organization responsible for promoting the AMA Superbike Series since 2015. Sanctioned by the American Motorcyclist Association (AMA) and the Fédération Internationale de Motocyclisme (FIM), MotoAmerica features eight classes of road racing: Superbike, Stock 1000, Supersport, King of the Baggers, Super Hooligan National Championship, Twins Cup, Junior Cup, and Mini Cup.

Revenue

Founded

2014

Headcount

47

Headquarters

US

Primary Segment

Motorsports and cycling

Ownership

Privately Owned

News Summary:

On April 19, 2026, Darryn Binder secured his first MotoAmerica Supersport race one victory, leading the entire 18-lap event aboard his Celtic/Economy Lube + Tire/Warhorse Ducati Panigale V2, placing him two points shy of the championship lead. Earlier in April, MotoAmerica announced Harley-Davidson Factory Racing Fan Passes, which provide exclusive VIP experiences at MotoAmerica events. Previously, on March 7, 2026, the American Motorcyclist Association (AMA) honored MotoAmerica Chief Financial Officer Richard Varner with the Jim Viverito Friend of the AMA award, recognizing individuals and organizations that strongly support the AMA and its mission.

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MotoAmerica offers 3 products in the sports and media and telecoms services industries. MotoAmerica's product portfolio comprises of media and TV services and motorsports and cycling.
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MotoAmerica's revenues were less than $25M in 2023. Caretta Research has split MotoAmerica's revenue into 2 different product categories, the largest of which is motorsports. For full access to MotoAmerica's revenue breakdown subscribe to Caretta Portal.
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Examples of MotoAmerica's suppliers include Leyra, Brightcove and ViewLift.

Example Suppliers

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MotoAmerica sells broadcasting rights of its 2 motorsports competitions globally.

Example Sports Rights Customers

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