ViewLift, a privately owned US-based company founded in 2008, provides digital content distribution systems. Employing approximately 120 people, the company's platform enables various organizations, including media companies, sports leagues, and educational institutions, to monetize their video content through branded applications across multiple platforms such as web, mobile devices, smart TVs, and gaming consoles. In 2024, the company's revenue was less than $25 million.
NESN relaunched its NESN 360 app on July 18, 2025, using ViewLift's cloud-based streaming platform. The app features a redesigned user experience and upgrades, and is available on iOS and Android devices, as well as major connected TV platforms. Separately, Monumental Sports & Entertainment (MSE) and ViewLift announced a partnership to launch a comprehensive broadcast and streaming solution for U.S. professional sports teams this fall. This collaboration builds on a pre-existing relationship and aims to assist teams in regaining local rights and developing streaming products and production. The joint venture intends to help teams and owners through a reclamation process of local rights and development of streaming products and production.
ViewLift's customers primarily consist of broadcast television and radio companies. Examples of ViewLift's customers include Nexstar Media Group, NBCUniversal and Tegna. ViewLift has partners like Vizio. ViewLift has suppliers like Harmonic.