ViewLift is a privately held American company founded in 2008 and headquartered in the US. It provides a full-service digital content distribution platform that enables media companies, sports leagues and teams, education providers, and others to monetize their content through native branded apps on major OTT devices, including web, mobile, TV-connected devices, Smart TVs, and gaming consoles. As of 2023, the company has around 120 employees and generates approximately $10 million in annual revenue.
ViewLift, a New York-based digital services provider, announced a partnership with Caliente TV, Mexico's leading sports media platform, to launch a direct-to-consumer (DTC) streaming service in Mexico. The new platform will broadcast UEFA Champions League games, as well as Caliente TV's 24/7 linear channel and exclusive live broadcasts of major sporting events, including the French Ligue 1 and Liga MX. The streaming service will offer live and on-demand content, bringing premier sports content directly to Mexican fans' devices.
ViewLift's customers primarily consist of broadcast television and radio companies. Examples of ViewLift's customers include NBCUniversal, Nexstar Media Group and Tegna. ViewLift has partners like Vizio. ViewLift has suppliers like Harmonic.
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