Olympic Broadcasting Services

http://www.obs.tv
https://www.linkedin.com/company/obs-madrid---olympic-host-broadcaster/

Olympic Broadcasting Services is a privately owned company headquartered in Spain. Founded in 2001, it employs approximately 450 individuals. The company specializes in media managed services, specifically producing the live television, radio, and digital coverage of the Olympic and Paralympic Games.

Revenue

Founded

2001

Headcount

444

Headquarters

Spain

Primary Segment

Media managed services

Ownership

Privately Owned

Deployments

News Summary:

Helen Borobokas, senior host broadcast producer for Olympic Broadcasting Services, will present at the Winter Sports Forum 2026 in Oslo on March 26, sharing insights from her role leading coverage of sliding, freestyle, and snowboard events at Livigno Snow Park during the Milano Cortina Games. This follows the International Olympic Committee's (IOC) publication on February 24 of broadcast and digital figures for the Games, which highlighted their scale and impact after the official handover of the Olympic Flag from Milano Cortina 2026 to the French Alps 2030 organizers.

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Olympic Broadcasting Services offers products in the media tech industry. Olympic Broadcasting Services's product portfolio comprises of media managed services.

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Jun

15th

2026

12:25

OBS June Sale Looks To Carry Forward Market Momentum

A juvenile sales season filled with milestone results reaches its conclusion this week as the 2026 OBS June 2-Year-Olds in Training and Horses of Racing Age Sale aims to put a stamp on a record-setting year when it begins its three-day run June 16.

Paulickreport

Jun

10th

2026

15:04

Uncle Mo Filly Clocks Quarter-Mile in :20 2/5 at OBS

Consignor Tom McCrocklin sent out Global Leader (Hip 220), a filly by Uncle Mo, to blaze a quarter-mile in :20 2/5 June 10, during Day 2 of the under-tack show for the Ocala Breeders' Sales June 2-Year-Olds in Training and Horses of Racing Age Sale.

BloodHorse

Mar

13th

2026

02:56

Events, Emerging Tech, B2B Tag

Winter Sports 2026: OBS and FPV drone experts added to speaker lineup for Oslo event

Olympic Broadcasting Services’ senior host broadcast producer Helen Borobokas, who led coverage of sliding, freestyle and snowboard events at Livigno Snow Park during the Milano Cortina Games, will be sharing her experiences at Winter Sports Forum 2026, which takes place in Oslo on 26 March.

SVG Europe

Feb

24th

2026

18:30

Emerging Tech, B2B Tag

Record Global Audiences Announced as Olympic Baton Passes to French Alps 2030

With the Olympic Flag officially handed over to the organisers of the next Winter Games and the baton passed from Milano Cortina 2026 to French Alps 2030, the International Olympic Committee (IOC) has published broadcast and digital figures underlining the scale and impact of the Games.

4RFV International Broadcast News

Feb

23rd

2026

18:30

B2B Tag

Record Global Audiences Announced as Olympic Baton Passes to French Alps 2030

Sports Video Group

Feb

18th

2026

07:19

Events, Artificial Intelligence, B2B Tag

What AI Is Changing Behind The Scenes At The 2026 Winter Olympics

Artificial intelligence is taking on a larger behind-the-scenes role at the 2026 Winter Olympics, reshaping logistics, broadcasting, and judging while keeping athletes at the center of competition, according to Axios. Organizers are using AI to manage scheduling and weather disruptions across thousands of events, athletes, and staff.

tippinsights

Feb

17th

2026

11:24

Events, Emerging Tech, B2B Tag

From Milanο's drones to LA 28's stardust and AI, Olympic broadcaster lays out vision for Tinseltown

MILAN, Feb 16 : If the Milano Games have left viewers impressed with the innovative use of First-Person View drones chasing athletes down the course at dizzying speeds, the Los Angeles 2028 Summer Olympics will be the most immersive experience, with extensive use of AI and a generous sprinkling of global stars, Olympic Broadcasting Services head Yiannis Exarchos said on Tuesday.

Channel News Asia

Feb

16th

2026

18:30

Events

LA 2028 Olympics set to deliver AI-powered experience

The vision builds on innovations seen at the Milano-Cortina Winter Games, where First-Person View drones followed athletes at high speed, creating new broadcast angles and enhancing viewer engagement, News.Az reports, citing Olympic Broadcasting Services (OBS). OBS said AI will play a major role in the LA Games, potentially allowing viewers to interact with coverage in real time, such as replaying moments instantly, accessing performance data, or comparing performances with past Olympic records.

News.Az

Feb

13th

2026

18:30

Events, B2B Tag

How Olympic Broadcasting Services is capturing the sound of Milano Cortina

Olympic Broadcasting Services has increased its microphone count to approximately 1,800 units for the Milano Cortina 2026 Olympic Winter Games, an addition of 200 microphones compared to Beijing 2022. The organization has also integrated artificial intelligence tools into its audio production workflow to manage the technical demands of operating across 15 geographically dispersed venues.

NewscastStudio

Feb

12th

2026

18:30

Emerging Tech

Drones take flight as AI enhances coverage for 2026 Winter Olympics

Drones and artificial intelligence are being expanded in broadcast coverage of the 2026 Winter Olympics to enhance the viewing experience, Olympic Broadcasting Services said Tuesday. In events such as speed skating, cameras now track athletes closely from behind, emphasizing speed and creating a more immersive sense of the arena.

The Star Kenya

Feb

11th

2026

18:30

Emerging Tech, B2B Tag

FPV drones deliver athlete perspective, unique angles with Winter Olympics debut

Olympic Broadcasting Services is using up to 15 first-person-view drones across venues at the 2026 Winter Olympics, marking the first deployment of the technology at a Winter Games. The organization introduced FPV drones to Olympic coverage at Paris 2024 for mountain bike events.

NewscastStudio

Feb

10th

2026

18:30

Emerging Tech

Drones take flight as AI enhances coverage for 2026 Winter Olympics

MILAN, Feb. 11 (Xinhua) -- Drones and artificial intelligence are being expanded in broadcast coverage of the 2026 Winter Olympics to enhance the viewing experience, Olympic Broadcasting Services said Tuesday. In events such as speed skating, cameras now track athletes closely from behind, emphasizing speed and creating a more immersive sense of the arena.

Xinhua News

Olympic Broadcasting Services has customers like International Olympic Committee - IOC. Examples of Olympic Broadcasting Services's suppliers include Alibaba Cloud, Kiswe and SDVI.

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Olympic Broadcasting Services currently holds 6 broadcasting rights for sports competitions including pentathlon, badminton, rowing and multi-sport.

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Olympic Broadcasting Services

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