People&Co is a privately owned advertising company based in the UK, founded in 2015. The company offers a wide range of branding and marketing services, including brand strategy, creative development, digital marketing, and media planning. People&Co has a team of 80 employees and is headquartered in the UK.
People&Co. was responsible for several notable projects in 2023. In April, they designed and built temporary spaces for a series of expert lectures held at the Sheikh Zayed Grand Mosque in Abu Dhabi. They also provided technical and production support for the lectures. In May, they managed the opening ceremony, half-time show, and trophy ceremony for the President's Cup football final. Their responsibilities expanded to include end-to-end event management, guest experience, content creation for TV broadcast, and merchandising. In November, they designed and implemented a unique concert space for the Louvre Abu Dhabi's 5th-anniversary celebration, featuring musical icon John Legend. Additionally, they designed and delivered the LUMINOUS Gala fundraiser, creating a musical and visual journey through film to support the BFI's training and education programs.