Sinclair Broadcast Group
Sinclair Broadcast Group, a publicly owned company headquartered in the US, was founded in 1986 and employs approximately 11,500 individuals. The company reported $3.2B in revenue as of 2025 and is a tier 1 media tech buyer. Its main product is broadcast television and radio. Functioning as a television broadcasting company, it owns a multicast network, four radio stations and a cable network, specializing in local news delivery and sports content producing. Sinclair’s broadcast content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms.

2025 Revenue

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Founded

1986

Headcount

11,500

Headquarters

US

Primary Segment

Broadcast television and radio

Ownership

Publicly Owned

News Summary:

On March 10, 2026, Sinclair announced that Harvey Arnold, Senior Vice President of Engineering, received the 2026 Television Engineering Achievement Award from the National Association of Broadcasters (NAB). Earlier, on March 2, 2026, the company appointed Katherine Dougherty as Vice President and General Manager of KMPH/FOX and KFRE/CW in Fresno. Dougherty returned to Sinclair, having previously served as Integrated Sales Manager for KOIN 6 and Portland CW in Portland, Oregon.

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Sinclair Broadcast Group offers 108 products in the ad tech and services and media and telecoms services industries. Sinclair Broadcast Group's product portfolio comprises of broadcast television and radio, media and TV services and data, targeting and identity.
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Sinclair Broadcast Group's revenues were $3.2B in 2025. Caretta Research has split Sinclair Broadcast Group's revenue into 6 different product categories, the largest of which is linear (local broadcaster), which represents 29% of Sinclair Broadcast Group's revenue.
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Financial Results, B2B Tag
Earnings call transcript: Sinclair Q4 2025 shows strong performance
Sinclair Broadcast Group delivered robust financial results for the fourth quarter of 2025, exceeding expectations across key financial metrics. The company reported total revenue of $836 million and adjusted EBITDA of $168 million, both surpassing the high end of guidance. Despite a year-over-year revenue decline, Sinclair's strategic initiatives and portfolio optimization contributed to a strong finish for the year. The stock saw a slight downturn in aftermarket trading, closing at $14.06, reflecting a 1.42% drop. According to InvestingPro analysis, SBGI appears undervalued at current levels, with the stock trading 22% below its Fair Value estimate. This potential upside comes as the company maintains an attractive 7.22% dividend yield, having paid dividends consistently for 16 consecutive years.
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Examples of Sinclair Broadcast Group's suppliers include Amazon Web Services (AWS), Sportradar and Deloitte.

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Example Partners

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Sinclair Broadcast Group currently holds broadcasting rights for sports competitions including basketball.

Example Sports Rights Suppliers

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