Sinclair Broadcast Group

Sinclair Broadcast Group

http://sbgi.net/
https://www.linkedin.com/company/sinclair-broadcast-group/

Sinclair Broadcast Group, a publicly owned company headquartered in the US, was founded in 1986, employs approximately 11,500 individuals, and reported $3.2B in revenue as of 2025. The company specializes in broadcast television and radio, operating as a television broadcasting company. It owns a multicast network, four radio stations, and a cable network, focusing on local news delivery and sports content production. Broadcast content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and digital platforms.

2025 Revenue

Founded

1986

Headcount

11,500

Headquarters

United States

Primary Segment

Broadcast television and radio

Ownership

Publicly Owned

News Summary:

Sinclair Inc. (Nasdaq: SBGI) scheduled its second quarter 2026 earnings results announcement for August 5, 2026, at 4:00 p.m. ET, followed by a conference call at 4:30 p.m. ET. This follows the company's reported impressive first quarter 2026 earnings results, which were released around June 23, amidst broader trends of traditional media, particularly linear TV, experiencing declining viewership and advertising revenue. Earlier, on June 18, Tango Media Systems renewed and expanded its technology partnership with AMP Sales & Marketing Solutions, Sinclair Broadcast Group's national advertising sales division. The renewed collaboration aims to accelerate multi-market planning and proposal processes for local broadcast advertising.

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Sinclair Broadcast Group offers 108 products in the media and telecoms services and ad tech and services industries. Sinclair Broadcast Group's product portfolio comprises of media and TV services, broadcast television and radio and data, targeting and identity.

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Sinclair Broadcast Group's revenues were $3.2B in 2025. Caretta Research has split Sinclair Broadcast Group's revenue into 6 different product categories, the largest of which is linear (local broadcaster), which represents 29% of Sinclair Broadcast Group's revenue.

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Jul

16th

2026

21:58

Sinclair-Owned ABC, NBC Stations Preempt Network Programming for Trump Primetime Speech

Sinclair-owned ABC and NBC stations did air President Donald Trump’s primetime speech Thursday evening, despite the news networks choosing to stream the address instead. A spokesperson for Sinclair, Inc. confirmed to TheWrap Thursday that they “preempted network programming” on their NBC and ABC affiliated stations to air The National News Desk, which carried the president’s remarks.

Jul

15th

2026

09:29

B2B Tag, Regulations and Policies

Sinclair ‘Commends’ FCC Move To Modernize Ownership Cap

Sinclair President and CEO Chris Ripley issued a statement supporting the FCC’s plan to consider modernizing its national broadcast ownership cap.

Jul

15th

2026

08:47

B2B Tag, Legal Issues and Lawsuits

Sinclair’s David Smith threatens to sue Wes Moore as feud intensifies

David Smith, the owner of The Baltimore Sun and executive chairman of Sinclair Broadcast Group, has threatened to sue Maryland Gov. Wes Moore over comments he made in a television interview last month, escalating a feud between the two camps.

Jun

29th

2026

07:03

Events, Financial Results, B2B Tag

Sinclair to Report Second Quarter 2026 Results on August 5, 2026 at 4:00 P.M. (Eastern Time)

BALTIMORE, June 29, 2026 (GLOBE NEWSWIRE) -- Sinclair, Inc. (Nasdaq: SBGI) will report its second quarter 2026 earnings results at 4:00 p.m. ET on Wednesday, August 5, 2026, followed by a conference call to discuss the results at 4:30 p.m. ET.

Washington City Paper

Jun

29th

2026

04:00

Emerging Tech, Partnerships and Alliances, B2B Tag

Linear TV Ad Tech Is Ready For The Digital Age. Now The Humans Have To Get Out Of The Way

Local broadcasting is at a pivotal moment, with broadcasters and ad-tech innovators converging on strategies and solutions that will ultimately result in the modernization of advertising on local linear television. It’s a change that cannot come soon enough as broadcasters work hard to evolve their advertising solutions to the modern digital era.

Jun

23rd

2026

05:26

Financial Results, B2B Tag

Q1 Media & Entertainment Earnings: Sinclair (NASDAQ:SBGI) Impresses

Earnings results often indicate what direction a company will take in the months ahead. With Q1 behind us, let's have a look at Sinclair (NASDAQ:SBGI) and its peers. Simply put, traditional media like linear TV is losing eyeballs and as a result, ad dollars as well.

Jun

18th

2026

06:56

Emerging Tech, Partnerships and Alliances, B2B Tag

Tango Media Systems, Sinclair’s AMP Renew Technology Partnership To Speed Multi‑Market TV Ad Sales

Tango Media Systems renewed and expanded a technology partnership with AMP Sales & Marketing Solutions, the national advertising sales division of Sinclair Broadcast Group, as both companies move to speed up multi‑market planning and proposal work for local broadcast advertising.

Jun

17th

2026

14:47

Emerging Tech, B2B Tag

Parag Naik Appointed to Lead FreeStream's Direct

Free Stream Technologies (“FreeStream”), incubated at the Indian Institute of Technology (IIT), Kanpur, today announced that Parag Naik has been appointed Chief Executive Officer and Chief Technology Officer. Naik will lead FreeStream’s next phase of growth, guiding the company’s strategic direction, technology roadmap, platform development, and commercialization efforts as Direct-to-Mobile (D2M) advances toward national-scale deployment in India and global markets.

Sinclair Broadcast Group

Jun

17th

2026

10:41

Capital Investment, Partnerships and Alliances, Emerging Tech, New Offerings, B2B Tag

IRCODE announces strategic investment from Sinclair

IRCODE announced that Sinclair ( SBGI ) has made a strategic investment in IRCODE. Alongside the investment, Sinclair will roll out IRCODE-powered interactive television through IRCODE Lens, a 24/7 real-time interactive channel that lets viewers engage directly with what they see on screen to buy, win, connect, and explore, across its stations in Salt Lake City and Austin beginning in July, with additional markets to follow through the year.

Jun

17th

2026

10:30

Capital Investment, Emerging Tech, New Offerings, B2B Tag

IRCODE Secures Strategic Investment from Sinclair to Bring Interactive, Measurable Television to Broadcast at Scale

Strategic investment and two-market rollout in Salt Lake City and Austin bring visual commerce and end-to-end attribution to broadcast, letting advertisers connect a moment on screen to a measurable customer journey. HOUSTON --(BUSINESS WIRE)-- IRCODE, a computer vision and AI company that makes television interactive and shoppable in real time, today announced that Sinclair, a diversified media company and a leader in local news, sports, and broadcasting, has made a strategic investment in IRCODE.

Jun

16th

2026

05:48

Events, Emerging Tech, B2B Tag

Sinclair’s One Media to host ATSC 3.0 event in Maryland

Sinclair’s One Media Technologies will bring broadcasters, receiver manufacturers and technology vendors together later this month for its annual ATSC 3.0 NextGen TV Interoperability Event, as the industry continues to refine advanced broadcast services built on the next-generation television standard.

Jun

15th

2026

12:38

Sinclair's ONE Media Technologies to Host ATSC 3.0 NextGen TV Interoperability Event

HUNT VALLEY, Md.—Sinclair’s One Media Technologies has announced that it will host its annual ATSC 3.0 NextGen TV Interoperability Event from June 23-26, 2026, at its headquarters in Hunt Valley, Maryland. The in-person event will bring together receiver manufacturers, technology partners, broadcasters, and industry stakeholders to test and validate interoperability across a broad range of NextGen TV services and applications.

Examples of Sinclair Broadcast Group's suppliers include Sportradar, Deloitte and Amazon Web Services (AWS).

Example Suppliers

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Example Partners

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Sinclair Broadcast Group currently holds broadcasting rights for sports competitions including basketball.

Example Sports Rights Suppliers

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