Sinclair Broadcast Group

Sinclair Broadcast Group

http://sbgi.net/
https://www.linkedin.com/company/sinclair-broadcast-group/

Sinclair Broadcast Group, a publicly owned company headquartered in the US, was founded in 1986, employs approximately 11,500 individuals, and reported $3.2B in revenue as of 2025. The company specializes in broadcast television and radio, operating as a television broadcasting company. It owns a multicast network, four radio stations, and a cable network, focusing on local news delivery and sports content production. Broadcast content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and digital platforms.

2025 Revenue

Founded

1986

Headcount

7,100

Headquarters

United States

Primary Segment

Broadcast television and radio

Ownership

Publicly Owned

News Summary:

Sinclair Broadcast Group’s ABC and NBC affiliated stations preempted network programming on Thursday, July 16, 2026, to air President Donald Trump's primetime speech via The National News Desk, even as the respective news networks streamed the address. This action follows Executive Chairman David Smith, who also owns The Baltimore Sun, threatening to sue Maryland Governor Wes Moore earlier on July 15, intensifying a feud over comments the Governor made in a television interview last month. Also on July 15, President and CEO Chris Ripley issued a statement commending the FCC's plan to consider modernizing its national broadcast ownership cap. Previously, on June 29, the company announced it would report its second-quarter 2026 earnings results on Wednesday, August 5, 2026, at 4:00 p.m. ET, followed by a conference call.

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Sinclair Broadcast Group offers 108 products in the media and telecoms services and ad tech and services industries. Sinclair Broadcast Group's product portfolio comprises of data, targeting and identity, broadcast television and radio and media and TV services.

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Sinclair Broadcast Group's revenues were $3.2B in 2025. Caretta Research has split Sinclair Broadcast Group's revenue into 6 different product categories, the largest of which is linear (local broadcaster), which represents 29% of Sinclair Broadcast Group's revenue.

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Jul

31st

2026

01:31

Capital Investment, Emerging Tech, Big Data/Analytics, B2B Tag, Investments, Partnerships

After the QR Code: IRCODE, Sinclair and the Scannable Broadcast

A year ago, at Cannes Lions, Matty Beckerman was showing pilots. This June, aboard the IRCODE yacht in the Old Port in Cannes, he was scanning a live television broadcast from Salt Lake City and pulling up the attribution data behind every advert in real time.

Themediastack (co.uk)

Jul

30th

2026

11:14

Management Changes, B2B Tag, Management Changes

Sinclair Promotes Michael Beadnell to Lead Albany Stations WRGB and WCWN

Sinclair Inc. (Nasdaq: SBGI) has promoted longtime broadcast executive Michael Beadnell to vice president and general manager of WRGB/CBS6 and WCWN/CW15 in Albany, New York, elevating a veteran local leader to oversee the company’s television operations in New York’s Capital Region.

Jul

29th

2026

11:52

Management Changes, B2B Tag, Management Changes

Sinclair Names Michael Beadnell GM of WRGB and WCWN in Albany

Sinclair Broadcast Group on Thursday named Michael Beadnell vice president and general manager of WRGB (CBS6) and WCWN (CW15) in Albany, New York. An Albany native, Beadnell has more than 25 years in the broadcast industry serving New York’s Capital Region.

Jul

29th

2026

06:30

Management Changes, B2B Tag, Management Changes

Sinclair : Names Michael Beadnell Vice President and General Manager of WRGB and WCWN in Albany, New York

Sinclair today announced the appointment of Michael Beadnell as Vice President and General Manager of WRGB/CBS6 and WCWN/CW15 in Albany, New York. An Albany native, Beadnell has spent more than 25 years in the broadcast industry serving New York's Capital Region.■

Jul

27th

2026

12:26

Management Changes, B2B Tag, Management Changes

Sinclair Names Gary Mertins & Sierra Horton Station Leaders In West Virginia & Georgia

Sinclair Broadcast Group on Tuesday named Gary Mertins vice president and general manager of WCHS (ABC) and WVAH (Fox) in Charleston, W. Va., and Sierra Horton vice president and general manager of WTGS (Fox) in Savannah and WGXA (Fox/ABC) in Macon, Ga.`

Jul

27th

2026

06:30

Management Changes, B2B Tag, Management Changes

Sinclair : Names Gary Mertins Vice President and General Manager of WCHS and WVAH in Charleston, West Virginia

07.27.2026 CHARLESTON, W.Va. - July 27, 2026 - Sinclair today announced the appointment of G ary Mertins as Vice President and General Manager of WCHS (ABC) and WVAH (FOX) in Charleston, West Virginia. Mertins most recently served as General Sales Manager for Sinclair's WTWC (NBC), WTLF (The CW), and WTLH (FOX) in Tallahassee, Florida.

Jul

16th

2026

21:58

Sinclair-Owned ABC, NBC Stations Preempt Network Programming for Trump Primetime Speech

Sinclair-owned ABC and NBC stations did air President Donald Trump’s primetime speech Thursday evening, despite the news networks choosing to stream the address instead. A spokesperson for Sinclair, Inc. confirmed to TheWrap Thursday that they “preempted network programming” on their NBC and ABC affiliated stations to air The National News Desk, which carried the president’s remarks.

Jul

15th

2026

09:29

B2B Tag, Regulations and Policies

Sinclair ‘Commends’ FCC Move To Modernize Ownership Cap

Sinclair President and CEO Chris Ripley issued a statement supporting the FCC’s plan to consider modernizing its national broadcast ownership cap.

Jul

15th

2026

08:47

B2B Tag, Legal Issues and Lawsuits

Sinclair’s David Smith threatens to sue Wes Moore as feud intensifies

David Smith, the owner of The Baltimore Sun and executive chairman of Sinclair Broadcast Group, has threatened to sue Maryland Gov. Wes Moore over comments he made in a television interview last month, escalating a feud between the two camps.

Jun

29th

2026

07:03

Events, Financial Results, B2B Tag

Sinclair to Report Second Quarter 2026 Results on August 5, 2026 at 4:00 P.M. (Eastern Time)

BALTIMORE, June 29, 2026 (GLOBE NEWSWIRE) -- Sinclair, Inc. (Nasdaq: SBGI) will report its second quarter 2026 earnings results at 4:00 p.m. ET on Wednesday, August 5, 2026, followed by a conference call to discuss the results at 4:30 p.m. ET.

Washington City Paper

Jun

29th

2026

04:00

Emerging Tech, Partnerships and Alliances, B2B Tag

Linear TV Ad Tech Is Ready For The Digital Age. Now The Humans Have To Get Out Of The Way

Local broadcasting is at a pivotal moment, with broadcasters and ad-tech innovators converging on strategies and solutions that will ultimately result in the modernization of advertising on local linear television. It’s a change that cannot come soon enough as broadcasters work hard to evolve their advertising solutions to the modern digital era.

Jun

23rd

2026

05:26

Financial Results, B2B Tag

Q1 Media & Entertainment Earnings: Sinclair (NASDAQ:SBGI) Impresses

Earnings results often indicate what direction a company will take in the months ahead. With Q1 behind us, let's have a look at Sinclair (NASDAQ:SBGI) and its peers. Simply put, traditional media like linear TV is losing eyeballs and as a result, ad dollars as well.

Examples of Sinclair Broadcast Group's suppliers include Deloitte, Amazon Web Services (AWS) and Sportradar.

Example Suppliers

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Example Partners

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Sinclair Broadcast Group currently holds broadcasting rights for sports competitions including basketball.

Example Sports Rights Suppliers

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