National Basketball Association

http://www.nba.com
https://www.linkedin.com/company/national-basketball-association/

National Basketball Association, also known as NBA, is a privately owned entity headquartered in the US. Founded in 1946, it employs approximately 20,900 individuals and reported $11.3B in revenue as of 2024. With spectator sports as its main product, the organization operates the NBA, WNBA, NBA GLeague, NBA 2K League, and Basketball Africa League.

2024 Revenue

Founded

1946

Headcount

20,893

Headquarters

United States

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

The LA Clippers remain obligated to provide valuable draft capital to the Oklahoma City Thunder, even though the direct effects of the 2019 Paul George trade concluded this past Tuesday. Earlier on June 26, the Oklahoma City Thunder's 2021 trade of Alperen Sengun's draft rights to the Houston Rockets for two protected first-round draft picks came under scrutiny as the Wizards' first-round selection converted into two second-rounders, while a Pistons pick conveyed as the 17th selection in 2025. This follows the Thunder signing Creighton's Josh Dix to a two-way deal after the conclusion of the 2026 NBA Draft on June 25. Separately, on June 25, the NBA announced a rule change for the 2027 NBA Draft, introducing a "snake" format for the first 16 picks of the second round to impact roster building.

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National Basketball Association offers 9 products in the media and telecoms services and sports industries. National Basketball Association's product portfolio comprises of ball sports, media and TV services, niche sports, broadcast television and radio and sports tickets, merchandise and sponsorship.

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National Basketball Association's revenues were over $1B in 2024. Caretta Research has split National Basketball Association's revenue into 6 different product categories, the largest of which is basketball. For full access to National Basketball Association's revenue breakdown subscribe to Caretta Portal.

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Jul

8th

2026

18:12

B2B Tag

Oklahoma City Thunder Stars React to Isaiah Joe’s Heartfelt Post

Isaiah Joe did not leave the Oklahoma City Thunder quietly, and his former teammates did not let his goodbye pass without a response. Joe shared a heartfelt Instagram message thanking the Thunder organization, his teammates, coaches and Oklahoma City fans after his trade to the Detroit Pistons became official.

Opera News

Jul

8th

2026

06:37

B2B Tag

Thunder Journal: Calm in the Chaos

⚡Introducing John Gove, Daily Thunder's newest contributor. Give John a follow on X, and stay tuned for more of his great writing at DT. Staying the course Losses as devastating as Oklahoma City's Game 7 Western Conference Finals defeat at the hands of San Antonio typically lead to deep concern and a sense of urgency.

Daily Thunder

Jul

7th

2026

19:40

Business Expansion, B2B Tag, Geographic Expansion, Facility Expansion

Bill Foley says Golden Knights' success makes his group ready to bring NBA expansion team to Las Vegas

LAS VEGAS (KTNV) — As the NBA moves closer to expansion, Golden Knights founder and majority owner Bill Foley believes Las Vegas is ready for its next major league franchise — and says his ownership group is ready to deliver it.

KTNV Las Vegas

Jul

7th

2026

13:31

B2B Tag

Thunder may take their time on major Cason Wallace decision

The NBA's July moratorium is officially over, which means teams around the league can finally finalize all new contract agreements. As a result, many OKC Thunder fans are now left wondering when Sam Presti and company will come to a decision on Cason Wallace and his looming rookie extension.

Thunderous Intentions

Jul

7th

2026

11:33

Events, B2B Tag

‘Stakes are heightened’: NBA Las Vegas Summer League co-founder on this year’s event amid expansion talks

This year’s Las Vegas NBA Summer League has a different feel to it with the league officially exploring the city for a potential expansion team. Summer League co-founder Albert Hall said the crowd showing out this year, as it has in the past, is as important as ever for the annual event that NBA Commissioner Adam Silver already calls the NBA’s 31st franchise.

Las Vegas Review-Journal

Jul

7th

2026

01:00

B2B Tag

Catarata de traspasos cerrados en la NBA: Antetokounmpo, Jaylen Brown, Tyler Herro, Paul George...

Tras el Draft y el inicio de la agencia libre (30 de junio a las 18:00 h. ), se abre un periodo de varios días en el que los equipos pueden negociar y pactar acuerdos con agentes libres o mediante sign-and-trade, pero no pueden firmarlos oficialmente hasta el 6 de julio .

MARCA

Jul

6th

2026

21:07

Procurement and Sales, B2B Tag

Thunder Signs Isaiah Hartenstein to Multi-Year Contract

OKLAHOMA CITY, July 6, 2026 – The Oklahoma City Thunder has signed center Isaiah Hartenstein to a multi-year contract, it was announced today by Executive Vice President and General Manager Sam Presti. Per team policy, terms of the agreement were not released.

Oklahoma City Thunder

Jul

6th

2026

14:03

B2B Tag

Thunder Completes Trade With Detroit Pistons

OKLAHOMA CITY, July 6, 2026 - The Oklahoma City Thunder has acquired two future second-round draft picks from the Detroit Pistons in exchange for guard Isaiah Joe, it was announced today by Executive Vice President and General Manager Sam Presti.

Oklahoma City Thunder

Jul

6th

2026

13:30

B2B Tag

It took just 1 game for overlooked Thunder guard to prove he still belongs

For a team that prides itself on continuity, this has been an offseason of drastic change for the Oklahoma City Thunder. Although they were able to retain Isaiah Hartenstein, looming luxury tax restrictions have already forced them to move on from both Isaiah Joe and Aaron Wiggins via trades to the Detroit Pistons and Atlanta Hawks, respectively.

Thunderous Intentions

Jul

6th

2026

11:30

B2B Tag

Chasing Joy Over Dollars: LeBron James’ Free Agency Reshapes NBA Business Landscape

The league's all-time leading scorer prioritizes 'complete happiness' over a max contract LeBron James Changes The Game The veteran baller’s departure from the Los Angeles Lakers has changed the NBA business landscape and established a new benchmark for how veteran stars approach the end of their careers.

Black Enterprise

Jul

6th

2026

11:08

B2B Tag

Thunder Completes Trade With Atlanta Hawks

OKLAHOMA CITY, July 6, 2026 - The Oklahoma City Thunder has acquired two future second-round draft picks from the Atlanta Hawks in exchange for guard/forward Aaron Wiggins, it was announced today by Executive Vice President and General Manager Sam Presti.

Oklahoma City Thunder

Jul

6th

2026

06:30

Emerging Tech, Artificial Intelligence, B2B Tag

Change the calculus of viral video

The NBA recently posted that its 2026 playoffs are “delivering their highest viewership through the Conference Semifinals in 29 years, with an average of 4.5 million viewers per game across ABC, ESPN, NBC/Peacock and Amazon Prime Video.” That is designed to sound impressive.

Fast Company

Examples of National Basketball Association's suppliers include Sportradar, Microsoft and Adobe.

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National Basketball Association sells broadcasting rights of its 5 esports and basketball competitions to 120 companies globally, covering 28 countries. National Basketball Association's rights holders include YouTube. National Basketball Association currently holds 5 broadcasting rights for sports competitions including basketball.

Example Sports Rights Customers

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Analyst insight reports

NAB Show 2023 key themes

Sustainability in media technology: Understanding the state of sustainability practices

New devices, new gatekeepers

Buying better media tech

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Analysis

Data

Analysis

Data

National Basketball Association

2024 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

News Summary:

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Example Partners

Example Sports Rights Customers

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Analyst insight reports