WNBA, also known as the Women's National Basketball Association, is a privately owned entity headquartered in the United States. Founded in 1996, with approximately 140 employees, the organization functions as a professional basketball league comprised of 12 teams featuring women’s basketball players.
WNBA Commissioner Cathy Engelbert's tenure, which began in 2019, will conclude in December 2026, marking a period of significant change and exponential growth for the league. Engelbert informed the league and team ownership on September 8, 2026, that she will officially retire from her post on December 31, 2026, following a transformative and highly scrutinized period that guided professional women’s basketball into an unprecedented era of commercial growth. NBA Commissioner Adam Silver announced on September 7 that Engelbert, the first-ever official commissioner of the WNBA, would step down after seven years. Earlier, on September 5, a WNBA reporter discussed the "ups and downs" of her tenure, noting that while Engelbert was lauded for decisions like league expansion and two CBAs, her 2022 decision to raise $75 million in capital by selling a 16% equity stake in the league could present "serious question marks." News of Engelbert's retirement at the end of the year, closing her seven-plus years at the helm of a stewardship described as both transformative and tumultuous, first emerged on September 4.
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WNBA (Women's National Basketball Association) offers 2 products in the media and telecoms services and sports industries. WNBA (Women's National Basketball Association)'s product portfolio comprises of search, social, and retail media and ball sports.
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Caretta Research has split WNBA (Women's National Basketball Association)'s revenue into 2 different product categories, the largest of which is basketball. For full access to WNBA (Women's National Basketball Association)'s revenue breakdown subscribe to Caretta Portal.
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Examples of WNBA (Women's National Basketball Association)'s suppliers include Second Spectrum, Genius Sports and Hawk-Eye Innovations.
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WNBA (Women's National Basketball Association) sells broadcasting rights of its basketball competitions to 19 companies globally, covering 5 countries. WNBA (Women's National Basketball Association)'s rights holders include Meta.
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