WNBA (Women's National Basketball Association)

http://www.wnba.com/
https://www.linkedin.com/company/wnba/

WNBA, also known as Women's National Basketball Association, is privately owned and headquartered in the US. Founded in 1996, the organization operates with approximately 140 employees and reported $39.4M in revenue as of 2023. Functioning as a tier 2 media tech buyer, the company specializes in ball sports, specifically as a professional basketball league comprised of 12 teams featuring women’s basketball players.

Revenue

Founded

1996

Headcount

133

Headquarters

Primary Segment

Ball sports

Ownership

Privately Owned

News Summary:

The WNBA is currently engaged in a trademark dispute with TSTM Holdings, a company affiliated with Travis Scott, over the Houston Comets name. This development emerges as the newly acquired Connecticut Suns reportedly plan a move to Houston, aiming to re-establish the Comets, one of the league's original 1996 teams and winner of its first four championships. Previously, on April 22, 2026, the league announced that all 44 Indiana Fever games, featuring Caitlin Clark, will air nationally across ABC/ESPN, NBC/Peacock, Prime Video, CBS, ION, USA Network, and NBA TV. Earlier that day, Prime Video expanded its WNBA broadcast team, adding Hall of Famer Cynthia Cooper, Olympic gold medalist Kara Lawson, and others as analysts, joining Candace Parker. On April 19, 2026, Gray Media, the Phoenix Mercury’s local television broadcaster, stated it would air the team’s April 25 exhibition game in Sioux Falls free over the air across South Dakota. This follows the 2026 WNBA Draft on April 18, 2026, which, led by Azzi Fudd, achieved significant viewership, placing second in ESPN ratings behind the 2024 draft headlined by Caitlin Clark.

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WNBA (Women's National Basketball Association) offers 2 products in the sports and media and telecoms services industries. WNBA (Women's National Basketball Association)'s product portfolio comprises of ball sports and search, social, and retail media.

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WNBA (Women's National Basketball Association)'s revenues were less than $50M in 2023. Caretta Research has split WNBA (Women's National Basketball Association)'s revenue into 2 different product categories, the largest of which is basketball. For full access to WNBA (Women's National Basketball Association)'s revenue breakdown subscribe to Caretta Portal.

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May

2nd

2026

06:00

Financial Results, B2B Tag

“This Isn’t The Flex You Think It Is”: WNBA Surpasses NBA for the First Time Ever, Fans Can’t Stop Talking

Over the years, the WNBA has often been seen as subordinate to the NBA, but recent trends suggest a very different picture. From a business perspective, generally, the NBA is still unmatched. The craze, attention, and the money around it are exponential compared to what the WNBA currently generates.

EssentiallySports

May

1st

2026

02:34

B2B Tag

Seattle Storm guard credits Clark's 2024 class for record-breaking viewership, sold-out arenas and financial growth

Seattle Storm player Lexie Brown spoke about how the WNBA has changed since Caitlin Clark's debut in 2024. Seattle Storm player Lexie Brown has been in the WNBA since 2018, and won a championship with the Chicago Sky in 2021.

Fox News

Apr

28th

2026

18:30

B2B Tag

WNBA analyst flags concerning Caitlin Clark pattern in Indiana Fever decision

The Indiana Fever’s offense revolves mainly around Caitlin Clark and Aliyah Boston. While Clark handles the ball, Boston works in the paint and helps the WNBA 2024 Rookie of the Year space the floor. However, with the Fever management acquiring new pieces like Tyasha Harris and Raven Johnson, Clark’s duties might be cut short, as was evident in the team’s first preseason game against the New York Liberty.

College Football Network

Apr

28th

2026

11:13

B2B Tag

Minnesota Lynx provide a vision of what a WNBA team would look like in KC

Things were a lot different two decades ago when Kansas City last hosted a WNBA preseason game in 2005. The Detroit Shock, fresh off a WNBA championship, were still in the league when they faced the Minnesota Lynx in May of that year.

The Kansas City Star

Apr

27th

2026

18:30

B2B Tag

(BPRW) Prime Video Welcomes Cynthia Cooper, Lindsey Harding, Kara Lawson, LaChina Robinson, Teresa Weatherspoon, and Ty Young to Lineup for Expanded WNBA Coverage

Hall of Famer Cynthia Cooper joins previously announced Candace Parker as rotating game and studio analyst. Olympic gold medalist Kara Lawson and Emmy Award-winning women’s basketball broadcaster LaChina Robinson named game analysts. Hall of Famer Teresa Weatherspoon plus former WNBA stars Lindsey Harding and Ty Young join previously named WNBA on Prime analyst Swin Cash for studio coverage.

Black PR Wire

Apr

23rd

2026

18:30

B2B Tag

WNBA Battles Travis Scott-Linked Firm Over Houston Comets Trademark

TSTM Holdings presently holds the trademarked name The WNBA is locked in a battle with a company affiliated with Texas rapper Travis Scott for the Houston Comets trademarked name. According to Chron, the Connecticut Suns, who were recently bought, are planning to move to Houston, and the new owners want to bring back the Comets name (the Comets were one of the first WNBA teams when the league started in 1996 and won the first four WNBA championships).

Black Enterprise

Apr

22nd

2026

18:30

Partnerships and Alliances, B2B Tag

WNBA Schedules Every Caitlin Clark, Indiana Fever Game on National Television

The WNBA made it official. All 44 Indiana Fever games will air on national television in 2026. That means every Caitlin Clark appearance reaches a national audience. Broadcasts will span ABC/ESPN, NBC/Peacock, Prime Video, CBS, ION, USA Network, and NBA TV.

Barrett Media

Apr

22nd

2026

13:00

Events, B2B Tag

Prime Video Welcomes Cynthia Cooper, Lindsey Harding, Kara Lawson, LaChina Robinson, Teresa Weatherspoon, and Ty Young to Lineup for Expanded WNBA Coverage

Hall of Famer Cynthia Cooper joins previously announced Candace Parker as rotating game and studio analyst Olympic gold medalist Kara Lawson and Emmy Award-winning women’s basketball broadcaster LaChina Robinson named game analysts Hall of Famer

Amazon MGM Studios

Apr

19th

2026

18:30

B2B Tag

Gray Media to air WNBA’s Phoenix Mercury exhibition game free over the air across South Dakota

SIOUX FALLS, S.D. (Dakota News Now) - Gray Media, the official local television broadcaster of the WNBA’s Phoenix Mercury, will air the team’s April 25 exhibition game in Sioux Falls on Gray sister stations throughout South Dakota.

Dakota News Now

Apr

18th

2026

14:49

B2B Tag

Youth in Revolt: 2026 WNBA Draft Hits Major Ratings Landmark

The 2026 WNBA Draft led by Azzi Fudd drew viewers, placing second in ESPN ratings behind only the 2024 edition headlined by Caitlin Clark. The 2026 WNBA Draft led by Azzi Fudd was apparently no dud in terms of viewership.

Ballislife

Apr

18th

2026

14:41

B2B Tag

Las Vegas Aces enter training camp with small but mighty roster

The Las Vegas Aces are taking a more selective approach to their roster building this year, and even fans have taken notice. “Do the Aces have the smallest training camp roster?” one user posted on X.com on Saturday, the eve of training camps opening around the league.

Las Vegas Review-Journal

Apr

18th

2026

08:52

B2B Tag

Report: Aliyah Boston, Fever agree to richest deal in WNBA history

Jul 9, 2025; Indianapolis, Indiana, USA; Indiana Fever forward Aliyah Boston (7) holds the ball while Golden State Valkyries forward Monique Billings (25) defends in the first half at Gainbridge Fieldhouse. Mandatory Credit: Trevor Ruszkowski-Imagn Images"I'm super blessed and grateful for this ‌opportunity and to continue my journey here with the Fever.

Tuoi Tre

Examples of WNBA (Women's National Basketball Association)'s suppliers include Second Spectrum, Genius Sports and Hawk-Eye Innovations.

Example Suppliers

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WNBA (Women's National Basketball Association) sells broadcasting rights of its basketball competitions to 18 companies globally, covering 5 countries. WNBA (Women's National Basketball Association)'s rights holders include Meta.