Euroleague Basketball

https://www.euroleaguebasketball.net/
https://www.linkedin.com/company/euroleague-basketball/

Privately owned Euroleague Basketball, headquartered in Spain, and a subsidiary of IMG, was founded in 2000 and employs approximately 320 individuals. The company reported $152.6M in revenue as of 2025. It operates as a tier 1 media tech buyer. Functioning primarily in spectator sports, the company, run by ECA (Euroleague Commercial Assets), operates the top continental-wide basketball men's professional sports club competitions in Europe, specifically the first-tier level EuroLeague and the second-tier level EuroCup. It has been organizing the EuroLeague competition since the 2000–01 season, backed by ULEB. Euroleague Basketball also oversees the European national basketball league rankings and the Euroleague Basketball Next Generation Tournament.

2025 Revenue

Founded

2000

Headcount

352

Headquarters

Spain

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

On September 8, 2026, Euroleague Basketball announced a multi-year partnership with Allwyn Hellas, Greece's gaming giant, establishing Allwyn as an Official Partner of the EuroLeague and BKT EuroCup in Greece through 2029. The entities presented this new sponsorship agreement at a special event in Athens, with officials including Odysseas Christoforou, Deputy CEO of Allwyn Hellas, and Gawain Davies, Chief Commercial Officer of Euroleague Basketball, attending. Previously, on September 4, 2026, Sportradar Group AG extended its exclusive global data and audiovisual betting rights for Euroleague Basketball through 2031. This extension came as Sportradar broadened its partnership with Polymarket, aiming to supply premium sports data streaming, fan engagement tools, marketing, and integrity services across more than 20 leagues.

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Euroleague Basketball offers 6 products in the media and telecoms services and sports industries. Euroleague Basketball's product portfolio comprises of media and TV services, sports tickets, merchandise and sponsorship and ball sports.

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Euroleague Basketball's revenues were less than $250M in 2025. Caretta Research has split Euroleague Basketball's revenue into 4 different product categories, the largest of which is basketball. For full access to Euroleague Basketball's revenue breakdown subscribe to Caretta Portal.

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Sep

8th

2026

17:40

Events, B2B Tag, Events and Conferences, Partnerships

Euroleague Basketball Signs Allwyn As Official Partner In Greece

Euroleague Basketball and Allwyn Hellas, Greece´s gaming giant, announced a multi-year partnership, establishing Allwyn as an Official Partner of the EuroLeague and BKT EuroCup in Greece through 2029. The new sponsorship agreement was presented at a special event held in Athens, with Odysseas Christoforou, Deputy CEO Allwyn Hellas, Antos Lukas, Chief Customer Officer Allwyn Hellas, Gawain Davies, Euroleague Basketball Chief Commercial Officer in attendance.

iSportConnect

Sep

4th

2026

23:54

Partnerships and Alliances, B2B Tag, Tenders and Contracts, Partnerships

How Investors Are Reacting To Sportradar Group (SRAD) Deepening Data Ties With Polymarket And Euroleague Basketball

Sportradar Group AG recently expanded its partnership with Polymarket to supply premium sports data, streaming, fan engagement tools, marketing, and integrity services across more than 20 leagues and about 300,000 matches a year, while also extending its exclusive global data and audiovisual betting rights for Euroleague Basketball through 2031.

Simply Wall Street

Sep

4th

2026

06:56

Events, B2B Tag, Events and Conferences, Partnerships

Allwyn becomes Official Partner of Euroleague Basketball in Greece

Euroleague Basketball

Sep

4th

2026

06:56

Events, B2B Tag, Events and Conferences, Partnerships

Allwyn becomes Official Partner of Euroleague Basketball in Greece

Euroleague Basketball

Sep

4th

2026

01:00

Partnerships and Alliances, B2B Tag, Partnerships

Allwyn becomes Official Partner of Euroleague Basketball in Greece

Turkish Airlines EuroLeague

Sep

1st

2026

02:22

Emerging Tech, Partnerships and Alliances, B2B Tag, Partnerships

Sportradar extends Euroleague Basketball partnership to 2031

The official data and AV betting rights were originally secured as part of Sportradar’s acquisition of IMG Arena last year Sportradar Group has secured a multi-year extension of its data and audiovisual (AV) betting rights agreement with Euroleague Basketball.

Gaming Intelligence

Aug

26th

2026

04:43

B2B Tag, Tenders and Contracts, Partnerships

Sportradar, Euroleague Basketball Sign Multi-Year Extension of Betting Rights Deal

\n 04:27 AM EDT, 08/26/2026 (MT Newswires) -- Sportradar ( SRAD ) and Euroleague Basketball unveiled a multi-year extension of a data and audiovisual betting rights agreement, further enhancing Sportradar's ( SRAD ) global basketball portfolio, the companies said Wednesday.

Fidelity Investments

Jul

15th

2026

05:30

Events, Emerging Tech, B2B Tag, Events and Conferences

2026 EuroLeague Final Four Athens presented by Etihad sets new digital benchmarks

EuroLeague Amplifier Program and owned channels set new engagement benchmark with 291.6 million video views Euroleague.net records 8 million page views, reinforcing its position as the ultimate Final Four destination Euroleague Basketball is proud to announce unprecedented success across its digital and social media platforms during the 2026 Final Four, held in Athens for the second time in the competition’s history.

Euroleague Basketball

Jul

15th

2026

05:30

Events, Emerging Tech, B2B Tag, Events and Conferences

2026 EuroLeague Final Four Athens presented by Etihad sets new digital benchmarks

Euroleague Basketball

Jul

8th

2026

05:21

B2B Tag

EXCLUSIVE: Sportradar nears new Euroleague deal

Euroleague Basketball is close to finalising a betting data and streaming rights agreement with Sportradar, SportBusiness understands.

SportBusiness

Jul

8th

2026

04:27

Events, Emerging Tech, B2B Tag, New Offerings, Events and Conferences

Euroleague Basketball Unveils Euroleague Basketball+, a New Vision for the Future of European Club Basketball

Euroleague Basketball presented Euroleague Basketball+, a transformative new strategic vision designed to unite, strengthen and accelerate the future of European club basketball. The exclusive event, held in Barcelona and hosted by former player and broadcaster Joe Arlauckas, brought together representatives from EuroLeague and BKT EuroCup clubs, domestic leagues, media, commercial partners and key stakeholders from across the European basketball ecosystem.

Euroleague Basketball

Jul

8th

2026

04:27

Events, Emerging Tech, B2B Tag

Euroleague Basketball Unveils Euroleague Basketball+, a New Vision for the Future of European Club Basketball

Euroleague Basketball

Examples of Euroleague Basketball's suppliers include Sportradar, IMG ARENA and Unilumin Group.

Example Suppliers

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Euroleague Basketball sells broadcasting rights of its 3 basketball competitions to 38 companies globally, covering 8 countries. Euroleague Basketball's rights holders include Telefonica. Euroleague Basketball currently holds 3 broadcasting rights for sports competitions including basketball.

Analysis

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Analysis

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Euroleague Basketball

2025 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

News Summary:

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