Branch, also known as Branch Metrics, is a Privately Owned company headquartered in the US. Founded in 2014, with approximately 500 employees, the company reported $60.0M in revenue as of 2024. It operates as a US-based mobile marketing and multi-platform attribution provider, specializing in ad measurement and verification.
On February 4, 2026, Branch, in collaboration with MoEngage and Moveable Ink, surveyed over 600 B2C marketers for the "Resilient Marketer Report," examining how teams scale campaigns for growth without operational breakdowns.
Branch's customers primarily consist of spectator Sports, broadcast television and radio and entertainment Providers companies. Examples of Branch's customers include CW Network, Paramount Global and National Basketball Association.
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