Smithsonian Channel, privately owned and headquartered in the US, is a subsidiary of Paramount Media Networks. Founded in 2007 with approximately 40 employees, it reported $40.9M in revenue as of 2024 and functions as a tier 2 media tech buyer. The company specializes in broadcast television and radio, providing original non-fiction programming inspired by the assets and expertise of the Smithsonian Institution. Originally established as a joint venture between Showtime Networks and the Smithsonian, the channel produces and broadcasts documentaries across genres such as history, science, nature, aviation, and culture, utilizing the Institution's vast archives and research. Its library, which includes series like Aerial America and Air Disasters, is accessible via linear cable and satellite television as well as through the Paramount+ streaming platform.
Paramount Global operates as a media streaming and entertainment company with three segments. One segment, TV Media, includes broadcast operations such as the CBS Television Network and CBS Stations, as well as international free-to-air networks. This segment also comprises domestic premium and basic cable networks, including Paramount+, Showtime, MTV, Comedy Central, Paramount Network, The Smithsonian Channel, Nickelodeon, BET Media Group, and CBS Sports Network, along with international extensions of some brands and domestic and international television studio operations. These descriptions are repeated across multiple news stories.
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Smithsonian Channel offers 3 products in the media and telecoms services industry. Smithsonian Channel's product portfolio comprises of content rights and broadcast television and radio.
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Smithsonian Channel's revenues were less than $50M in 2024. Caretta Research has split Smithsonian Channel's revenue into 3 different product categories, the largest of which is linear (thematic channel groups). For full access to Smithsonian Channel's revenue breakdown subscribe to Caretta Portal.
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