News Summary:
On September 18, 2026, Sony Sports Network unveiled its commentary and studio panel for the 2026 Asian Games, featuring former Grand Slam tennis champion Sania Mirza in a presenting role. The panel for the Sports Extraaa studio broadcast also includes international medallists Saina Nehwal, former hockey goalkeeper PR Sreejesh, boxer Vijender Singh, athletics medallist Anju Bobby George, former hockey captain Viren Rasquinha, and table tennis Olympian Neha Aggarwal Sharma. Previously, on September 17, Sony Sports Network and its streaming platform Sony LIV began broadcasting the cricket competitions from the Asian Games, where Indian men’s and women’s sides are competing. Rajesh Kaul, Chief Revenue Officer and Business Head Sports and International at Sony Pictures Networks India, noted India’s double gold at the previous Asian Games as a landmark moment. Earlier, on September 12, Sony Sports Network secured exclusive television and digital rights for India’s international football matches against five-time FIFA World Cup champions Brazil, two-time champions Uruguay, and World Cup participants Panama, with the fixtures scheduled between September 25 and October 6. This followed ITW Universe partnering with FanCode and Sony Sports Network on September 7 to manage media sales, starting with the three-match India-Afghanistan T20I series held from September 13 to 17. For this series, FanCode streamed the matches digitally, while Sony Sports Network broadcast them on television, extending a relationship with ITW Universe that dates back to 2008.
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