Speedway Motorsports, a privately owned company headquartered in Concord, North Carolina, just north of Charlotte, US, founded in 1994 by Bruton Smith, employs approximately 140 individuals, and reported $41.5M in revenue as of 2023. Functioning as a tier 1 media tech buyer, the company owns and manages auto racing facilities that host motorsports races sanctioned by NASCAR, NHRA, World of Outlaws, and other racing series. It operates nine racing facilities with a combined seating capacity of approximately 885,000. In addition to racetrack operations, Speedway Motorsports owns Performance Racing Network (PRN), U.S. Legend Cars International, and co-owns Motorsports Authentics.
On May 21, 2026, the 44th annual Speedway Children’s Charities (SCC) Gala, held at Charlotte Motor Speedway, raised over $1.8 million, setting a new record. Earlier, on May 3, a new partnership involving Dollar Tree and Jimmie Johnson deepened their presence in NASCAR’s ecosystem through a Speedway Motorsports deal, confirmed during a press conference at Texas Motor Speedway. This followed an April 26 action where a group seeking to end auto racing at The Fairgrounds Nashville filed an amended charter referendum petition, after Davidson County Chancellor Pat Moskal had ruled against their prior effort on April 23 due to an unclear title. Chancellor Moskal’s April 23 ruling had rejected a proposal to ban auto racing at the fairgrounds, a decision seen as favorable to racing supporters hoping Mayor Freddie O'Connell and Speedway Motorsports Inc. would finalize a deal to invest in the track and bring NASCAR races back to Nashville. Previously, on April 21, Suburban Propane announced its sponsorship of a NASCAR race at Bristol Motor Speedway, a Speedway Motorsports property, as part of its new partnership with NASCAR and Speedway Motorsports, also unveiling a new mascot at the April 11 event.
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Speedway Motorsports offers 11 products in the sports industry. Speedway Motorsports's product portfolio comprises of motorsports and cycling.
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Speedway Motorsports's revenues were less than $50M in 2024. All the revenue comes from motorsports.
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