SweetSpot Group
SweetSpot Group, a privately owned UK-based company founded in 2003, employs approximately 30 people. Its primary business is in spectator sports event management and marketing. As of 2023, the company is notably responsible for organizing and promoting the Tour of Britain and the Women's Tour cycling races in the UK.

Revenue

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Founded

2003

Headcount

21

Headquarters

UK

Primary Segment

Spectator Sports

Ownership

Privately Owned

Similar Companies

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SweetSpot Group offers 3 products in the sports and media and telecoms services industries. SweetSpot Group's product portfolio comprises of motorsports and cycling and streaming services.
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SweetSpot Group sells broadcasting rights of its cycling competitions globally.

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