Play Sports Group

Play Sports Group, a privately owned company headquartered in the United Kingdom, and a subsidiary of WBD Networks (Discovery), operates with approximately 140 employees and functions as a tier 1 media tech buyer. The company specializes in spectator sports, creating cycling digital video content distributed on YouTube, Facebook, and streaming platforms. Play Sports Group manages multiple brands, including the Global Cycling Network (GCN), the Global Mountain Bike Network (GMBN), the Global Triathlon Network (GTN), the Electric Mountain Bike Network (EMBN), GCN Tech, and GMBN Tech.