TapMad is a privately owned company headquartered in Pakistan. Founded in 2011, it operates with an estimated 70 employees and reported $30.1M in revenue as of 2023. Functioning as a tier 1 media tech buyer, the company provides a video streaming platform offering access to live and on-demand news, sports, and entertainment channels.
On March 12, 2026, Tapmad secured exclusive Subscription Video-on-Demand (SVOD) rights for Pakistan Super League (PSL) Season 11 in Pakistan, alongside global Video-on-Demand (VOD) rights for PSL highlights and clips. This agreement resulted from a strategic partnership with Walee, which holds the official media rights for the upcoming season. Previously, on October 29, 2025, Tapmad expanded its regional presence into South Asia through a strategic partnership with Robi Axiata Limited, one of Bangladesh’s prominent telecommunications operators. This collaboration allowed Tapmad to bring its live sports and entertainment experience to Bangladeshi audiences, marking a key step in its South Asian expansion.
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