Tappx, a privately owned company headquartered in Spain, was founded in 2014 and has approximately 70 employees. The company specializes in providing AI-based content detection for ad markers.
On December 18, 2025, Tappx partnered with HUMAN to strengthen its Quality First Framework, integrating scalable accredited fraud protection and deep transparency. This collaboration occurred as the global ad tech company experienced rapid growth, with operations scaling by 135% year-over-year. The partnership aimed to address the increased complexity and volume of fraudulent threats across mobile, desktop, and CTV inventory that accompanied this expansion.