Tappx, a privately owned company headquartered in Spain, founded in 2014, employs approximately 70 individuals. The company specializes in RTB and programmatic solutions, providing AI-based content detection for ad markers.
On July 20, 2026, Tappx, in partnership with Kayzen, improved iGaming user acquisition quality for Lottoland, resulting in 53% more loyal players and 36% lower costs by focusing beyond initial low-cost installs. Previously, on May 27, 2026, Whale TV increased its Connected TV (CTV) revenue through a collaboration with Tappx, which supports Whale TV's mission to make television smarter and more personalized. Earlier on the same day, Tappx partnered with digital entertainment and media platform Azerion to implement a scalable monetization strategy, achieving over 340% year-over-year revenue growth for Azerion while handling billions of requests and maintaining user experience.
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