Teavaro is a privately owned software company founded in 2014 and headquartered in the UK. The company specializes in privacy-compliant marketing identity solutions and has offices in the UK, Germany, and Spain. As of 2023, Teavaro has a team of approximately 40 employees and generates less than $10 million in annual revenue. The company's main product is ad and marketing data.
Teavaro discussed the challenges of personalized advertising on the open internet due to the dominance of Walled Gardens and the phasing out of Third-Party Cookies. They emphasized the importance of customer data-supported marketing in the 21st century, allowing direct and specific communication with customers. The company also highlighted the significance of customer engagement in building lasting relationships and turning customers into active participants in the brand world. Teavaro addressed the future of customer data collection with the increasing restrictions on Third-Party Cookies, leading to a "Cookieless World." Lastly, they explored the challenge of creating a single customer view and its connection to identity resolution, recognizing the potential of technology in personalizing services and products.
Teavaro's customers primarily consist of telecoms companies. Examples of Teavaro's customers include Telefónica, Vodafone and Deutsche Telekom. Teavaro has partners like Utiq.