Tving, also known as 티빙, a privately owned company headquartered in South Korea, is a subsidiary of CJ ENM Global. Founded in 2010, the company employs approximately 110 individuals and reported $319.6M in revenue as of 2024. Functioning as a tier 1 media tech buyer, the company specializes in operating an online streaming service via TVING Corporation, a joint venture of CJ E&M (CJ Group), Naver, and JTBC. It serves as a platform for streaming dramas, entertainment shows, exclusive television films, and specials.
On April 23, 2026, industry officials noted that streaming platforms are increasingly leveraging live sports and esports broadcasting to retain subscribers in a crowded market, a strategy that extends beyond traditional sports. This follows Wavve, the operator of the online streaming service, appointing Lee Yang-gi as its new CEO on April 1. Lee, who previously led CJ ENM's OTT Competitiveness Enhancement Task Force, assumes the role, drawing attention to whether the long-awaited merger with Tving will gain momentum. Earlier, on March 30, Tving recruited a strategic planning veteran from Naver to serve as its new Chief Product Officer (CPO). This appointment signals Tving's ambition to expand into global markets and address the dual challenges of Netflix's dominance and domestic market saturation.