Ultimate Fighting Championship, also known as UFC, is a privately owned entity headquartered in the United States, operating under parent companies WME Group, TKO Group, and IMG. Founded in 1993, the company has approximately 1610 employees and reported $1.4B in revenue as of 2024. It functions as a tier 1 media tech buyer. The company specializes in martial arts, serving as a global sports brand and pay-per-view event provider.
The Ultimate Fighting Championship (UFC) is set to host ceremonial weigh-ins for UFC Sacramento: Hernandez vs Rodrigues live on Friday, August 21, 2026. This follows news on August 19, 2026, when PFL CEO John Martin discussed the significant hurdles the UFC faces in potentially signing Usman Nurmagomedov, a major MMA free agent and cousin of UFC Hall of Famer Khabib Nurmagomedov. Earlier on the same day, Islam Makhachev successfully defended his 170-pound title at UFC 330, defeating Ian Machado Garry in a competitive five-round bout. This victory marked Makhachev’s 17th straight win inside the Octagon, breaking Anderson Silva’s long-standing record for consecutive UFC victories. Also on August 19, reports indicated that the UFC, alongside Enhanced Games, reportedly incurred $90 million in losses in 2026 from events organized at the behest of President Trump and his family.
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Ultimate Fighting Championship (UFC) offers 2 products in the sports and media and telecoms services industries. Ultimate Fighting Championship (UFC)'s product portfolio comprises of media and TV services and martial arts.
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Ultimate Fighting Championship (UFC)'s revenues were over $1B in 2024. Caretta Research has split Ultimate Fighting Championship (UFC)'s revenue into 2 different product categories, the largest of which is combat sports. For full access to Ultimate Fighting Championship (UFC)'s revenue breakdown subscribe to Caretta Portal.
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Examples of Ultimate Fighting Championship (UFC)'s suppliers include Sportradar, Deluxe and NEP Group.
Example Suppliers
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Ultimate Fighting Championship (UFC) sells broadcasting rights of its combat sports competitions to 35 companies globally, covering 9 countries. Ultimate Fighting Championship (UFC)'s rights holders include Warner Bros. Discovery. Ultimate Fighting Championship (UFC) currently holds 2 broadcasting rights for sports competitions including combat sports.
Example Sports Rights Customers
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Example Sports Rights Suppliers
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