Ultimate Fighting Championship, also known as UFC, is a privately owned company headquartered in the US. Founded in 1993, it has approximately 1610 employees and reported $1.4B in revenue as of 2024. It is a subsidiary of Endeavor, TKO Group, and IMG, and operates as a tier 1 media tech buyer. Specializing in martial arts, the company functions as a global sports brand and pay-per-view event provider.
On April 3, 2026, the Ultimate Fighting Championship (UFC) prepared for its Fight Night event featuring Moicano vs. Duncan. Previously, on April 2, UFC BJJ 7 showcased a bout between Tackett and Rocha, which streamed live. Earlier the same day, UFC announced a multiyear marketing partnership extension with Pit Boss; Sana Shuaib, Senior Vice President Partnership Marketing & Digital at TKO Global Partnerships, noted the brand's alignment with fight night experiences involving friends, food, and fights. This follows April 1 reports that UFC legend Nate Diaz mapped out his next mixed martial arts fights, excluding Conor McGregor, as he prepared to face fellow UFC veteran "Platinum" Mike Perry on Netflix's inaugural MMA card on May 16. Also on April 1, India's Puja Tomar scheduled her return to UFC on May 29 for a crucial strawweight bout against China's Shi Ming at the Galaxy Arena in Macau, aiming to boost India's presence in global mixed martial arts.
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Ultimate Fighting Championship (UFC) offers 2 products in the sports and media and telecoms services industries. Ultimate Fighting Championship (UFC)'s product portfolio comprises of martial arts and media and TV services.
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Ultimate Fighting Championship (UFC)'s revenues were over $1B in 2024. Caretta Research has split Ultimate Fighting Championship (UFC)'s revenue into 2 different product categories, the largest of which is combat sports. For full access to Ultimate Fighting Championship (UFC)'s revenue breakdown subscribe to Caretta Portal.
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Examples of Ultimate Fighting Championship (UFC)'s suppliers include NEP Group, Deluxe and IBM.
Example Suppliers
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Ultimate Fighting Championship (UFC) sells broadcasting rights of its combat sports competitions to 34 companies globally, covering 8 countries. Ultimate Fighting Championship (UFC)'s rights holders include Paramount Global. Ultimate Fighting Championship (UFC) currently holds 2 broadcasting rights for sports competitions including combat sports.
Example Sports Rights Customers
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Example Sports Rights Suppliers
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