Ultimate Fighting Championship, also known as UFC, is a privately owned entity headquartered in the US, operating under parent companies Endeavor, TKO Group, and IMG. Founded in 1993 and with approximately 1,610 employees, the company reported $1.4B in revenue as of 2024. Functioning as a tier 1 media tech buyer, the company specializes in martial arts and operates as a pay-per-view event provider.
On May 1, 2026, Exodus announced it would become the official payments partner of the Ultimate Fighting Championship (UFC), with the partnership scheduled to go live on June 1, 2026. This collaboration aims to increase Exodus's brand awareness, app downloads, and transaction volumes by positioning its payment stack before a global sports audience. Earlier that day, highlights were released for the Middleweight Bout between Cam Rowston and Robert Bryczek, which took place at RAC Arena Perth during a UFC Fight Night. Also on May 1, Alexander Volkanovski stated he believes he might be responsible for Beneil Dariush never receiving a UFC title shot, recalling Dariush's past hot streak in the lightweight division. Previously, BMF titleholder Charles Oliveira signed a new eight-fight contract with the UFC. His coach, Diego Lima, confirmed the deal followed Oliveira's dominant performance against Max Holloway in the main event of UFC 326 in March. The day's news also included predictions for a UFC Fight Night in Perth, Australia, where hometown fighter Steve Erceg was favored at -180 in his flyweight bout against Tim Elliott, listed at +155.
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Ultimate Fighting Championship (UFC) offers 2 products in the sports and media and telecoms services industries. Ultimate Fighting Championship (UFC)'s product portfolio comprises of martial arts and media and TV services.
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Ultimate Fighting Championship (UFC)'s revenues were over $1B in 2024. Caretta Research has split Ultimate Fighting Championship (UFC)'s revenue into 2 different product categories, the largest of which is combat sports. For full access to Ultimate Fighting Championship (UFC)'s revenue breakdown subscribe to Caretta Portal.
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Examples of Ultimate Fighting Championship (UFC)'s suppliers include Deluxe, IBM and NEP Group.
Example Suppliers
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Ultimate Fighting Championship (UFC) sells broadcasting rights of its combat sports competitions to 34 companies globally, covering 8 countries. Ultimate Fighting Championship (UFC)'s rights holders include Paramount Global. Ultimate Fighting Championship (UFC) currently holds 2 broadcasting rights for sports competitions including combat sports.
Example Sports Rights Customers
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Example Sports Rights Suppliers
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