Verdens Gang (VG)

http://vg.no/
https://www.linkedin.com/company/vg---verdens-gang-as/

Verdens Gang, also known as VG, is a privately owned company headquartered in Norway. Founded in 1945, the company operates as a tier 1 media tech buyer and employs approximately 540 individuals. Functioning primarily as a provider of media and TV services, Verdens Gang is a Norwegian daily tabloid newspaper with a strong online presence, having been one of the first Norwegian newspapers to launch a website in the mid-1990s. In addition to its main newspaper, the company publishes specialized magazines and supplements, including VG Helg, which focuses on lifestyle and culture, and VG+, which offers premium content to subscribers.

Revenue

Founded

1945

Headcount

535

Headquarters

Norway

Primary Segment

Media and TV services

Ownership

Privately Owned

News Summary:

On June 4, 2026, discussions highlighted the challenge of translating time-intensive investigative journalism into platform-native storytelling, acknowledging that news consumption has shifted to fragmented social media feeds on mobile devices. This follows Verdens Gang's (VG) Editor-in-Chief and CEO, Gard Steiro, presenting the company's "speedboat strategy" at WAN-IFRA’s World News Media Congress on June 2, 2026. Steiro framed the strategy around two key questions: who people will trust in the future, and whether convenience will outweigh trust, particularly in the context of outcompeting AI and rethinking legacy news products. Earlier, on May 7, 2026, Reporters Without Borders Director-General Thibaut Bruttin attributed the Nordic countries' consistent dominance in the World Press Freedom Index to a healthy economic situation for media, strong public trust, robust media literacy policies, and politicians who respect the press.

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Verdens Gang (VG) offers products in the media and telecoms services industry. Verdens Gang (VG)'s product portfolio comprises of media and TV services.

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Jun

4th

2026

01:00

B2B Tag

Translating Investigative Journalism into Platform-Native Storytelling

Investigative journalism takes time. Months of documents, interviews, and verification before anything is ready to publish. But the way people find and read journalism has changed much faster than most newsrooms expected. News is now consumed mostly inside social media feeds, on phones, in fragments, between other things.

Global Investigative Journalism Network

Jun

2nd

2026

10:30

Artificial Intelligence, B2B Tag

Inside VG’s ‘speedboat’ strategy to outpace AI and rethink legacy news products

“Essentially, there are two big questions: Who will people trust in the future? And will convenience matter more than trust?” This was the framing that Gard Steiro, Editor-in-Chief and CEO of VG – Verdens Gang, used to open his presentation at WAN-IFRA’s World News Media Congress in Marseille on Tuesday morning.

WAN-IFRA

May

7th

2026

01:00

B2B Tag

Nordic Countries Are a Press Freedom Haven. What Do They Get Right (And Wrong)?

“You have a healthy economic situation for the media. You have the trust of the public, strong media literacy policies, and politicians that respect the work of the press,” Thibaut Bruttin, Director-General of Reporters Without Borders says, as he explains why the Nordic countries dominate the World Press Freedom Index , year after year.

Global Investigative Journalism Network

Examples of Verdens Gang (VG)'s suppliers include Infront Sports & Media, EI Towers and Lawo.

Example Suppliers

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Verdens Gang (VG) currently holds 12 broadcasting rights for sports competitions including multi-sport, american football, soccer | association football, athletics, basketball, winter sports and ice hockey.