Viamedia, established in 2001 and privately held, is a digital advertising company based in the United States. It specializes in providing ad sales management solutions for cable TV operators, MVPDs, telcos, OTT/streaming, and video providers across the US. The company's primary product is its OVP business backend, which allows clients to manage and sell advertising inventory, monitor ad performance, and generate revenue from their video content. With a team of 370 employees, Viamedia has positioned itself as a prominent provider of ad sales management solutions in the digital advertising industry.
Viamedia offers 5 products in the ad tech and media tech industries. Viamedia's product portfolio comprises of RTB and programmatic, premium video and CTV and video business systems.
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Viamedia's customers primarily consist of telecoms and broadcast television and radio companies. Examples of Viamedia's customers include A+E Networks, Summit Broadband and Fox Corporation. Viamedia has commercial and technical partners like Metronet and Magnite.
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