Victoria Racing Club

Victoria Racing Club

http://vrc.com.au
https://www.linkedin.com/company/victoria-racing-club/

Victoria Racing Club, also known as VRC, is a privately owned organization headquartered in Australia. Founded in 1864, the organization has approximately 270 employees and reported $145.6M in revenue as of 2025. It operates as a tier 1 media tech buyer. The company specializes in spectator sports, functioning as one of the oldest horse racing clubs in Australia. It is responsible for organizing the Melbourne Cup and operates as a member-based racing club with over 30,000 members, hosting 25 race meetings per year.

2025 Revenue

Founded

1864

Headcount

266

Headquarters

Australia

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

On October 9, 2026, the Victoria Racing Club recalled jockey Christophe Lemaire's experience partnering Dunaden to win the 2011 Melbourne Cup. Lemaire had accepted trainer Mikel Delzangles' request to ride the horse, receiving valuable guidance on the Flemington course from John Marshall before the two-mile feature. Previously, on October 6, the Club highlighted a jockey's 35-year career, active from 1988 to 2023, which culminated in 129 Australian Group 1 wins—the most in history at that time—and a total of 3,189 victories. This impressive record included three Melbourne Cups, four Caulfield Cups, two Cox Plates, and one Golden Slipper, completing the Australian Grand Slam. This followed an October 5 piece detailing the historical evolution of Flemington’s mounting yard. Originally located beside the winning post, the yard was relocated to its current position in the 1920s, expanded to nearly double its size in the 1990s, and directly connected to the horse stalls via a tunnel in 2007, serving as a focal point since the VRC’s earliest meetings.

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Victoria Racing Club offers 4 products in the media and telecoms services and sports industries. Victoria Racing Club's product portfolio comprises of sports tickets, merchandise and sponsorship, riding and animal sports and media and TV services.

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Victoria Racing Club's revenues were less than $250M in 2025. Caretta Research has split Victoria Racing Club's revenue into 4 different product categories, the largest of which is sponsorship and merchandise. For full access to Victoria Racing Club's revenue breakdown subscribe to Caretta Portal.

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Oct

16th

2026

01:12

Kerrin McEvoy: Three Melbourne Cup wins, one lifelong dream

“I was always in awe of the Melbourne Cup, so it’s a fairytale,” McEvoy says. His first victory came aboard Brew in 2000, on his debut ride in the race. He returned to the winner’s circle in 2002 with Media Puzzle before adding a third triumph aboard Almandin in 2016.

Victoria Racing Club

Oct

13th

2026

06:30

B2B Tag, Events and Conferences

58 horses remain in the race for Cup glory

Victoria’s premier trainer Ciaron Maher has continued to build his representation in the Cup, with 14 horses still in contention, headlined by 2025 placegetter Middle Earth. Bolstering his team further is Mr Monaco, now exempt from the ballot after securing a golden ticket in The Lexus Bart Cummings (2520m), joining fellow golden ticket winner Shockletz.

Victoria Racing Club

Oct

13th

2026

06:30

B2B Tag, Events and Conferences

Giddy Up, FISHER is back

A Melbourne Cup Carnival tradition, one year in FISHER's 2025 debut at Flemington was, by any measure, a triumph. More than 65,000 racegoers packed TAB Champions Stakes Day, braving miserable conditions – it was the coldest recorded November day in Melbourne for 80 years.

Victoria Racing Club

Oct

13th

2026

06:30

B2B Tag, Events and Conferences, Partnerships

A sparkling tradition

Every great sporting occasion develops its own traditions. At Wimbledon it’s strawberries and cream. At Lord’s it’s a glass of Pimm’s. At Flemington, it is champagne. For more than 150 years, champagne has been part of the Melbourne Cup Carnival experience, enjoyed everywhere from elegant luncheon tables to the winner’s enclosure.

Victoria Racing Club

Oct

13th

2026

01:17

A stitch in time

Coco Chanel changed the face of women’s fashion in the post-WWI years. Women bob their hair and wear shorter, loose dresses with dropped waists. For the first time, suntans come into fashion. Felt cloche hats, layered beaded necklaces, silk or rayon stockings held up with garters, and high heels are essential flapper accessories.

Victoria Racing Club

Oct

13th

2026

01:11

B2B Tag, Events and Conferences

Let him entertain you!

Take That became a phenomenon, selling millions of records and filling stadiums across Britain. Keen to pursue a solo career, Williams left the group in 1995, a decision that would make him one of Britain’s biggest stars.

Victoria Racing Club

Oct

13th

2026

01:11

B2B Tag, Award Wins

Behind the win: James McDonald

James McDonald had grown up idolising the race – its history, its champions and its place on the world stage. To simply earn a ride in the Melbourne Cup is an achievement. To win it is something altogether different.

Victoria Racing Club

Oct

13th

2026

01:08

B2B Tag, Events and Conferences, Financial Performance

Victoria Racing Club reports return to net profitability for FY26

The Club also delivered an EBITDA result of $23.9 million, up from $12 million in FY25. The result was supported by the success of the 2025 Melbourne Cup Carnival, alongside continued growth in sponsorship, broadcast rights and membership, with a record membership tally of 36,148 maintaining the VRC's position as the world's largest members' race club.

Victoria Racing Club

Oct

11th

2026

12:30

How Victoria Racing Club turned its first profit since 2020

The Victoria Racing Club has unveiled its first profit since 2020 just weeks out from the annual spring racing carnival, with the chief executive vowing to double down on her strategy to attract younger racegoers and music festivals to Melbourne’s Flemington Racecourse.

Australian Financial Review

Oct

9th

2026

06:30

B2B Tag, Events and Conferences

Dunaden’s 2011 Melbourne Cup triumph: Christophe Lemaire’s moment of disbelief

The French jockey was riding in Japan when trainer Mikel Delzangles called to ask if he could partner Dunaden in the two-mile Flemington feature. His answer was immediate. “I said of course.” Before the race, Lemaire was grateful for the guidance of John Marshall, who walked the Flemington track with him and shared valuable advice on how to ride the famous course.

Victoria Racing Club

Oct

8th

2026

06:30

B2B Tag, Events and Conferences, Award Wins

Crafting a carnival look

There’s no better time or place to be experimental with fashion than a race day at Flemington. Whether entering Fashions on the Field or attending as a racegoer, the races give permission to dress in a style that’s unique, flamboyant, chic, or all of the above.

Victoria Racing Club

Oct

7th

2026

06:30

B2B Tag, Events and Conferences

The art of training a winner

Aside from the ability to complete the 3200 meters with a strong finishing burst, there is no direct correlation linking all the winners of the Melbourne Cup, other than their display of immense stamina on the first Tuesday in November at Flemington.

Victoria Racing Club

Examples of Victoria Racing Club's suppliers include Dalet, Videocraft Australia and Broadcast Virtual.

Example Suppliers

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Victoria Racing Club sells broadcasting rights of its horse racing competitions globally.

Example Sports Rights Customers

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